Business Development Marketing Specialist
hace 1 mes
This role is an exciting opportunity to join Cosentino, a leading global company in the production of architectural and decorative surfaces. As a Business Development Marketing Specialist, you will be responsible for implementing a defined marketing strategy that drives lead generation and business growth.
The ideal candidate will have at least 2 years of experience in a similar position, with a degree in Marketing or Business Administration. A Master's degree is a plus. You will work closely with the Marketing Department HQ and Regional Director to evolve the marketing strategy and implement projects as needed.
Responsibilities:- Plan meetings and trade shows by identifying requirements, establishing contacts, developing schedules, and coordinating mailing lists.
- Manage and coordinate dynamic actions and activities at Cosentino Centers in cooperation with General Managers.
- Prepare internal and external communications sharing marketing and business information.
- Support sales staff by providing sales data, market trends, forecasts, accounts analyses, new product information, and customer service requests.
- Develop, implement, and budget regional and national retailer in-store marketing for planned and reactive seasonal campaigns, promotional efforts, retail events, high-profile brand presence action plans, and specific requests from retailers.
- Manage and coordinate internally within the account managers' team all retail marketing campaigns designed by HQ (new colors launch, updates, special promotions, etc.).
- Come up with seasonal campaigns and ideas for online and offline marketing towards retailers, including social, email, and in-person communication.
- Coordinate and manage Elite & Loyalty Programs to gain more impact in the market by gaining loyal customers.
- Act as a central liaison with HQ, implement fast, clear communication of all relevant marketing activities and tools, and collect regular feedback from the retail channel.
- Proactively identify new business challenges and opportunities in the marketplace for our product portfolio that can generate business in terms of new applications, market niches, etc.
- Evaluate, analyze, and provide summary reporting of external consumer, retailer, architect, designer, and industry landscape for use by the marketing and sales team, which can drive new sales opportunities.
- At least 2 years of experience in a similar position.
- Degree in Marketing or Business Administration. Master's degree is a plus.
We offer a competitive salary of approximately $80,000 per year, depending on location and experience. This is a fantastic opportunity to join a company with an international mindset and presence in over 100 countries. With a presence in five continents, our business keeps growing consistently in all geographies, as well as career opportunities for talented people like you.
About Cosentino:
Cosentino is an Equal Opportunity/Affirmative Action Employer and prohibits discrimination and harassment of any kind. We are committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment.
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