Marketing Development Specialist

hace 1 mes

Almería, Almería, España acento A tiempo completo
About Cosentino

Cosentino is a world-leading producer of architectural and decorative surfaces, with a presence in over 100 countries and 5 continents. Our innovative products provide functional solutions for home and business spaces, such as kitchen and bath worktops, outdoor open spaces, facades, etc.

Job Description

We are seeking an experienced Marketing Coordinator to implement a defined marketing/lead generation strategy. This role will involve working closely with the Marketing Department HQ and Regional Director to evolve the marketing strategy and implement projects when required.

Main Responsibilities:

  • Plan meetings and trade shows by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments, and coordinating mailing lists.
  • Manage & coordinate Dynamic Actions and Activities at Cosentino Centers in cooperation with the General Managers of Cosentino Center.
  • Prepare internal and external communications sharing marketing and business information.
  • Keep promotional materials ready by coordinating requirements with the graphic department; inventorying stock; packing orders.
  • Support sales staff by providing sales data, market trends, forecast, accounts analyses, new product information, relaying customer services requests.
  • Develop, implement, and budget regional and national retailer in-store marketing for planned and reactive seasonal campaigns, promotional efforts, retail events, high profile and underperforming brand presence action plan, and specific requests from retailers.
  • Manage and coordinate internally within the account managers team all retail marketing campaigns designed by HQ (new colors launch, updates, special promotions, etc.).
  • Come up with seasonal campaigns and ideas to do online and offline marketing towards our retailers, including social, email, and in person.
  • Coordinate and manage our Elite & Loyalty Programs, in order to gain more impact in the market by gaining Loyal Customers.
  • Act as central liaison with HQ, implement fast, clear communication of all relevant marketing activities and tools, and collect regular feedback from the retail channel.
  • Proactively identify new business challenges/opportunities in the marketplace for our product portfolio that can generate business in terms of new applications, market niche, etc.
  • Evaluate, analyze, and provide summary reporting of external consumer, retailer, architect, designers, and industry landscape for use by the marketing and sales team, that can drive new sales opportunities.
  • Manage external marketing and PR Provider. Supervise and coordinate the implementation and execution of marketing communication activities by external providers.
  • Translate and adapt the texts of available MK tools. Supervise translations made by third parties and coordinate with the translation agencies.
  • Manage the Cosentino RRSS for his/her country area.
Requirements

To succeed in this role, you will need:

  • A degree in Marketing or Business Administration (Master's degree preferred).
  • At least 2 years of experience in a similar position.
Benefits

We offer a competitive salary of $70,000 - $80,000 per annum, depending on experience. You will also have the opportunity to join a dynamic and innovative company with a strong global presence, where you can grow your career and develop your skills.

Cosentino is an Equal Opportunity/Affirmative Action Employer and prohibits discrimination and harassment of any kind. We are committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment.

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