Digital Partnership Development Specialist

hace 7 días


Madrid, Madrid, España Carwow A tiempo completo
About Carwow

At Carwow, our mission is to revolutionize the way people buy and sell cars. We're a driven scale-up with over 400 team members in the UK, Germany, Spain, and Portugal. Since our inception in 2011, we've grown into one of the most trusted comparison sites, serving over 12 million users with a Trustpilot rating of 4.7.

About the OEM Team

The OEM team was established in 2021 and is one of the fastest-growing areas within Carwow. Our focus is on building close and strategic relationships with car manufacturers, their media agencies, and planning partners. We work on commercial projects including data-first native advertising activities, data and audience sales, and innovation projects such as branded content to help manufacturers and their agencies reach consumers effectively.

About the Role

In this role, you will collaborate directly with the Head of OEM to be a key point of contact for media agencies and responsible for building lasting partnerships between both parties. Your primary responsibilities include managing all aspects related to media and data for agencies, creating media proposals for clients, and delivering advertising revenue targets by focusing on existing pipelines and proactively developing successful media proposals for media agency partners and clients.

Main Responsibilities:
  • Develop stronger relationships with key media agency partners through regular review meetings and co-developed processes to achieve an 'always-on' position.
  • Understand and research key performance metrics and strategies by brand to build bespoke data-driven advertising proposals.
  • Have experience in standard and rich digital display sales, as well as programmatic advertising as Carwow embarks on its media evolution.
Requirements

To succeed in this role, you should be adaptable and have experience in tailored, native, and data-driven media agency propositions. You should also be able to work collaboratively with the Head of OEM to strive for and recommend ways for the continuous improvement of the media proposition, in collaboration with our product and design teams. Additionally, you should ensure that media agencies are well served and given insightful, clear, and timely reporting on ongoing projects for media agencies and clients.



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