Revenue Growth Strategist
hace 2 días
About Flora Food Group
We are a leading global branded food champion that offers consumers a compelling choice in four growing categories: butters and spreads, creams, liquids, and cheeses. Our iconic brands include Flora, Becel+Pro Activ, Blue Band, Country Crock, I Can't Believe It's Not Butter, Rama, and Violife, together with our local brands and Professional business.
Our mission is to make people healthier and happier with nutritious and delicious, natural, plant-based food that is good for you and our planet and is free from plastic packaging.
Role Overview
As a Revenue Growth Strategist for Spain and Portugal, you will play a key role in developing commercial strategy for the two markets. You will lead the development and implementation of revenue growth strategies for our market-leading brands in Spreads, Plant Butter, Cheese, and Creams using various levers such as Strategic headline pricing, Channel, Pack, Price Architecture Mix Management, Promotional Effectiveness, and Trade Terms.
The key accountability of this role is to accelerate our revenue growth/net revenue through answering shopper and consumer needs in a way that helps drive sustainable, profitable volume growth both for Flora Food Group and our customers.
Main Accountabilities:
- Commercial: Develop and maintain Spain and Portugal price and promotional strategy incorporating market, shopper, consumer, and customer insights, data analytics using Power BI, and Revenue Growth Management/Net Revenue Management tools, research, Regional guidelines, and applicable best practices.
- Lead the review and optimisation of trade spend investments in line with overall product and price positionings and channel strategies, and track the development of price corridors and promotional mechanics with clear action plans.
- Provide input and advice on key customer negotiations including trade spend optimisation & Private Label tenders.
- Support sales and marketing teams with reviewing customer and brand mix and provide recommendations of actions to optimise profitable growth.
- Lead cross-functional teams to set channel, brand, pack, and price architecture strategies for each market to identify opportunities; track implementation and propose adjustments where necessary.
Salary: The estimated salary for this role is €70,000 - €90,000 per annum, depending on experience.
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