Omnichannel Customer Experience Strategist
hace 1 mes
About This Role
The Omnichannel Customer Experience Strategist for Biogen will play a crucial role in enhancing our comprehensive Omnichannel customer engagement strategy. This position will ensure the effective adoption and orchestration of existing channels, as well as integrating new channels to optimize Biogen's customer experience and provide a seamless and coherent journey while maximizing reach and optimizing resources.
Key Responsibilities
- Strategic Alignment: Ensure omnichannel strategies are aligned with broader business goals and seamlessly integrated with marketing and sales efforts.
- Omnichannel Measurement: Define and implement measurement frameworks, KPIs, and analytics to monitor, evaluate, and optimize omnichannel activities while providing actionable insights.
- Customer Engagement: Develop targeted strategies based on customer needs, feedback, and data, ensuring an end-to-end positive customer experience across multiple channels.
- Data-Driven Optimization: Utilize advanced analytics for real-time strategy adjustments and continuous performance improvement, ensuring data quality and adherence to governance standards.
- Channel & Content Management: Optimize channel mix strategies, improve segmentation, enhance platform content, and increase database registrations.
Requirements
- You are a proactive and solution-driven Omnichannel Customer Experience Strategist with a creative and strategic mindset.
- You excel at leveraging data-driven insights and analytics to design and execute innovative customer engagement strategies.
- You thrive in dynamic environments, bringing a customer-centric approach to every project while aligning initiatives with broader business goals.
Salary Estimate
$110,000 - $140,000 per year
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