Digital Customer Experience Strategist
hace 2 días
Job Overview
We are seeking a highly skilled Digital Customer Experience Strategist to join our team at Biogen. In this role, you will play a key part in shaping our omnichannel customer engagement strategy and ensuring seamless execution across multiple channels.
About This Role
The successful candidate will have a proven track record of leveraging data-driven insights and analytics to design and execute innovative customer engagement strategies. You will thrive in dynamic environments, bringing a customer-centric approach to every project while aligning initiatives with broader business goals.
Responsibilities
- Ensure omnichannel strategies are aligned with broader business goals and seamlessly integrated with marketing and sales efforts.
- Define and implement measurement frameworks, KPIs, and analytics to monitor, evaluate, and optimize omnichannel activities while providing actionable insights.
- Develop targeted strategies based on customer needs, feedback, and data, ensuring an end-to-end positive customer experience across multiple channels.
- Set clear expectations and provide support throughout omnichannel implementation, including guidance on technical tools.
- Utilize advanced analytics for real-time strategy adjustments and continuous performance improvement, ensuring data quality and adherence to governance standards.
- Facilitate teamwork across departments to ensure unified execution of omnichannel initiatives, share best practices, and support compliance with legal standards.
- Stay updated on digital trends and new tools, driving innovation through design thinking and agile methodologies while scaling successful strategies.
Qualifications
To succeed in this role, you will need:
- A BA or Master's degree in a relevant field.
- At least 5 years of experience in analytical departments (Omnichannel, Marketing, CMI, Business Intelligence, Pricing, HEOR...).
- Strong analytical capabilities combined with a deep understanding of commercial business, strategy, and industry-standard datasets.
- Demonstrated ability to lead and work effectively in a matrixed environment, fostering teamwork and influencing stakeholders to achieve shared goals.
- Proven track record of making things happen through accountability, business acumen, and a proactive approach to challenges.
Estimated Salary Range: $120,000 - $160,000 per year, depending on location and experience.
Why Choose Biogen?
We are a global team committed to excellence and a pioneering spirit. As a mid-sized biotechnology company, we provide stability and resources while fostering an environment where individual contributions make a significant impact. Our team comprises talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills.
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