Channel Experience Strategist

hace 2 días


Madrid, Madrid, España Biogen A tiempo completo

About This Role
The Omnichannel Manager for Iberia will be responsible for localizing and implementing Biogen's global Omnichannel customer engagement strategy. This role ensures the seamless adoption and orchestration of existing channels, as well as integrating new channels to optimize the customer experience and maximize reach while optimizing resources.

What You'll Do:

  • Strategic Alignment: Align omnichannel strategies with broader business goals and integrate them with marketing and sales efforts.
  • Omnichannel Measurement: Develop measurement frameworks, KPIs, and analytics to monitor, evaluate, and optimize omnichannel activities while providing actionable insights.
  • Cross-Functional Collaboration: Facilitate teamwork across departments to ensure unified execution of omnichannel initiatives, share best practices, and support compliance with legal standards.
  • Data-Driven Optimization: Utilize advanced analytics for real-time strategy adjustments and continuous performance improvement, ensuring data quality and adherence to governance standards.
  • Innovation & Adaptation: Stay updated on digital trends and new tools, driving innovation through design thinking and agile methodologies while scaling successful strategies.

Who You Are
You are a proactive and solution-driven Channel Experience Strategist with a creative and strategic mindset. You excel at leveraging data-driven insights and analytics to design and execute innovative customer engagement strategies. You thrive in dynamic environments, bringing a customer-centric approach to every project while aligning initiatives with broader business goals.

Salary: $85,000 - $115,000 per year

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