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Customer Experience Manager

hace 3 semanas

Barcelona, Barcelona, España Aristocrat A tiempo completo

About the Role

We are seeking a highly skilled Customer Experience Manager - Lifecycle Specialist to join our team at Aristocrat. In this role, you will be responsible for developing and implementing lifecycle strategies across multiple channels and player journeys. You will also head special campaigns and features to drive user engagement and monetization, supporting a fun experience for our customers.

This involves working closely with high-level professionals inside the GameOps team as well as across CRM, Art, CRM QA, Product Development, User Acquisition, and Customer Support teams.

Key Responsibilities

  • Develop and oversee the entire lifecycle of campaigns/features from ideation, development to launch, post-support across all CRM channels (email, in-app, push notifications).
  • Monitor and evaluate campaign performance using data to optimize and improve future campaigns.
  • Come up with ideas of A/B tests to improve business metrics.
  • Be data and KPI driven and understand how to drive towards data-proven results as well as report on key metrics such as engagement, monetization, etc.
  • Work closely with various stakeholders ensuring collaboration and alignment in order to execute CRM strategies.

Requirements

  • Extensive experience formulating and managing lifecycle in a relevant industry (F2P and Social Casino games preferred).
  • Experience implementing and managing initiatives driven by personalization, customer segmentation, engagement, and LTV of customers.
  • Capable of managing multiple priorities under pressure and tight deadlines in a fast-paced and changing environment.
  • Proficient in using CRM software and platforms (e.g., Iterable, Braze, Looker).
  • Creative thinker and wordsmith.
  • Well-articulated and an excellent team player.

About Us

You will be joining a global powerhouse where you will be part of a world-class talented team that creates remarkable hit games. The success of these titles has led to over 400 million downloads and more than 50 million active users. We offer a competitive salary range of $80,000 - $110,000 per year, depending on experience.