Marketing Operations Lead
hace 2 días
We are seeking a Strategic Marketing Director to lead our marketing operations and drive business growth. This role will be instrumental in boosting our trajectory.
About the RoleThe ideal candidate will have a deep understanding of process improvement and strategic program management, with a strong understanding of marketing measurement frameworks and data analytics.
Key Responsibilities- Lead the evaluation, implementation, and ongoing refinements of a Marketing Management System.
- Continuously assess and refine existing processes and systems to streamline marketing operations, ensuring scalability and efficiency across the organisation.
- Guide the Marketing Leadership Team in the strategic allocation and management of marketing resources and budget, with a focus on leveraging data to guide investment decisions.
- Partner with Marketing Leadership Team to develop Marketing-wide OKRs, ensuring alignment with business goals.
- Establish a Marketing Measurement Framework that reflects the full Marketing Mix - from Brand through to Demand, Retention & Advocacy.
The successful candidate will have:
- A bachelor's degree in Business Administration or a related field.
- 5+ years of experience in a senior marketing role.
- Proven track record of driving business growth through effective marketing strategies.
$120,000 per year, plus benefits and performance bonuses.
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