Global Marketing Lead
hace 14 horas
At BizAway, we're pushing the boundaries of travel management with our innovative services and solutions. As a driven Marketing Manager, you'll contribute to our Sales Team's growth by driving awareness, engagement, traffic, and conversion.
Your Role:
**Team Management**: Lead, motivate, and develop a small team of marketing professionals, fostering a collaborative and results-oriented team culture.
**Lead Generation Strategy**: Develop and implement a comprehensive strategy focused on acquiring, nurturing, and converting high-quality leads.
**Sales Alignment**: Work closely with the sales team to ensure lead quality, develop nurturing strategies, and provide necessary sales enablement tools and resources to optimize conversion rates.
**Campaign Management**: Plan, execute, and optimize multi-channel marketing campaigns (email, website, social media, PPC, webinars, offline assets, events, etc.) to drive inbound and outbound lead generation efforts.
**SEO/SEM Optimization**: Collaborate with our SEO and SEM team/providers to enhance online visibility through organic and paid search strategies.
**Content Development**: Help produce engaging content, including whitepapers, case studies, blog posts, landing pages, and email sequences that resonate with target audiences and drive conversions.
**Data Analysis and Reporting**: Track and analyze campaign performance using tools like Google Analytics, HubSpot, and other marketing platforms. Regularly report on key metrics, ROI, and make data-driven recommendations for continuous improvement.
Your Basic Qualifications:
- 5+ years of marketing experience, with a proven track record of success.
- Strong analytical, communication, and leadership skills.
- Proficient in digital marketing tools and technologies.
We're also interested in:
- Italian and/or Spanish language proficiency.
- Previous experience in SAAS Sales / Business Travel / Scale-up.
Our Offer:
• A seat on a scale-up with skyrocketing growth.
• Attractive compensation, including equity in the company.
• Development of your entrepreneurial spirit, having the chance to implement real-impact business decisions.
Estimated Salary: €60,000 - €80,000 per year.
BizAway S.R.L. (Es) offers a dynamic and challenging work environment where you can grow professionally and personally. If you're passionate about marketing and travel, this is the opportunity for you
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