Global Brand Strategist
hace 1 mes
Global Cetaphil Sector Marketing Lead
Ambitious and results-driven professional sought for a pivotal role in shaping the global marketing strategy for Cetaphil, a leading skin care brand. As a seasoned brand director, you will leverage your expertise to drive business growth, foster innovation, and elevate the brand's presence worldwide.
Key Responsibilities
- Develop and execute comprehensive global brand plans, integrating digital-first marketing strategies and commercial activations.
- Collaborate with cross-functional teams to design and launch innovative products, ensuring alignment with brand DNA guidelines and market needs.
- Lead a global team in product development phases, fostering a culture of excellence, and driving results-oriented initiatives.
- Partner closely with key markets to deliver tailored solutions, meeting their unique needs and driving business success.
Requirements
- Strong digital-first brand plan design and execution experience.
- Ability to lead in complex environments with new-to-the-world innovations.
- Excellent brand building capabilities, with a proven track record in advocacy and digital-first marketing.
- Pre-launch and launch experience in global or regional roles in competitive markets.
- Strong ability to utilize data in fact-based decision-making and provide solid business rationale.
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