Senior Marketing Lead
hace 2 días
We are seeking a Senior Marketing Manager to lead our digital sales efforts in the small business segment. This role will be responsible for developing and executing innovative marketing campaigns that enhance product adoption, build brand equity, and drive measurable business growth.
The ideal candidate will have 8+ years of experience in leading effective B2B marketing campaigns across multiple countries to the sub 500 employee sector. They will possess expertise in developing, executing, and measuring results-driven demand programs and campaigns.
Key Responsibilities:
- Craft and implement innovative marketing campaigns tailored to small business owners, ensuring high engagement and lead generation.
- Develop a deep understanding of the small business sector in each country and use this knowledge to define and execute overarching marketing strategies aligned with segment growth targets.
- Collaborate with cross-functional teams to align goals and execute marketing initiatives efficiently.
- Create a comprehensive marketing plan focused on the unique needs of the Small Business segment.
Estimated Salary: $120,000 - $180,000 per year, depending on location and experience.
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