Sales Director MICE
hace 4 semanas
As the Sales Director MICE, you will play a pivotal role in our in-house sales team, overseeing the generation and conversion of incoming group leads to achieve our targets in the group segment.
Main Responsibilities:- Develop strong, mutually beneficial relationships with MICE companies to meet group room revenue targets aligned with our S&M budget.
- Maintain a positive representation of our hotel's image to both existing and prospective clientele.
- Keep a good understanding of our hotel's offerings, rates, and promotions, actively promoting our services and amenities.
- Identify peak demand periods and implement strategic offers targeted at specific markets.
- Oversee sales generated from MICE accounts, encompassing both room bookings and banqueting events.
- Follow up actively on leads.
- Conduct site visits and FAM trips as needed to meet business objectives.
- Attend trade shows, exhibitions, and sales calls to expand our network and enhance brand visibility.
- Assist in developing sales action plans, organising sales meetings, and designing special group packages.
- Maintain accurate administrative records, including sales call schedules and reports, ensuring timely submission.
- Keep our CRM system updated to facilitate sales activity reporting.
- Collaborate with the Revenue Manager in forecasting room and catering revenues.
- Thoroughly qualify each group business opportunity, ensuring prompt response to inquiries (24 hours) and maintaining an accurate group pipeline.
- Follow up on lost or rejected business opportunities, providing valuable insights for improvement.
- Manage group proposals and contracts, ensuring seamless handover post-signing.
Coordinate with relevant departments to ensure all groups and events are efficiently executed, including timely distribution of resumes and BEOs.
Contribute to departmental and hotel standard operating procedures (SOPs).Proactively seek out new sales opportunities and cultivate relationships with potential clients and partners.
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