Paid Media Account Manager
hace 1 mes
About the Position
We are looking for a digital marketing specialist to join our team in Madrid. The selected candidate will be responsible for driving qualified leads for our sales team through various paid media channels, including Google Ads, Meta Ads, Microsoft Ads, TikTok Ads, etc.
Key Responsibilities
- Creating, executing, and managing digital marketing campaigns that present our company's services with the objective of generating inbound traffic.
- Researching and improving important aspects of campaign features, such as audience research, website research, campaign structure, and funnel optimization.
- Delivering paid media campaign optimizations, analyzing, and providing recommendations for next steps based on data.
- Creating, analyzing, and optimizing landing pages using our CMS, online forms software, and internal tools.
- Aiding tracking and analyzing the sales funnel acquisition.
- Reporting and daily follow-up.
- Market research, benchmarking, and assisting with special operations projects.
- Staying informed of best practices and relevant industry, paid media, and paid media platform trends.
- Performance monitoring and clearly presenting and interpreting different KPIs as well as ROI.
About the Ideal Candidate
We are looking for a highly-committed self-starter who can work autonomously and in a team. The ideal candidate has a strong knowledge of Google Ads and is passionate about digital marketing. Fluency in English and Dutch/Flemish is required, and French would be a big plus.
About Selectra
Selectra is a leading startup that works hard to make the world cheaper, greener, and simpler by offering home contracts comparison, subscription, and management services. We have a truly international company with more than 20 nationalities and offer a flat hierarchy and a chill environment.
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