Paid Advertising Specialist
hace 4 días
**Job Overview:** Otovo is seeking an experienced Performance Marketing Manager to join our team in Madrid. As a key member of our global marketing team, you will play a crucial role in driving customer acquisition and revenue growth through the execution of our performance marketing strategy.
">About the Role:
This role involves developing and implementing paid media strategies across Paid Search, Paid Social, Display, and YouTube. You will be responsible for ownership and development of the overall paid media strategy and day-to-day implementation of campaigns across Paid search and Paid Social.
">- Analyze and optimize campaign performance across various platforms to balance various KPIs, such as CPA, volume, and ROI.
- Reviewing performance with wider teams to ensure learnings are shared and new techniques are being trialled.
- Performance forecasting and analysis: Make data-informed decisions to enhance performance marketing strategies.
About You:
To succeed in this role, you should have a strong background in managing paid media campaigns, with a proven track record of enhancing ROAS. You should also possess proficiency in data analysis and reporting, with the ability to derive valuable insights for data-driven decision-making.
We offer a competitive salary range of €70,000 - €100,000 per annum, depending on experience, plus a range of benefits including health insurance, pension scheme, and annual leave.
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