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Inbound Marketing Director Spain: Drive Organic Growth and Revenue
hace 2 meses
**Job Summary:**
We are seeking an experienced Inbound Marketing Director to lead our Spanish organic growth and revenue strategy. As a key member of our marketing team, you will be responsible for developing and implementing SEO actions and strategies to drive massive growth in website traffic, lead acquisition, and revenue.
Key Responsibilities:
- Take ownership and drive Spanish organic inbound strategy and implementation to drive massive growth in website traffic, lead acquisition, and revenue.
- Develop and implement SEO actions and strategies with your team to improve search engine rankings and drive organic traffic.
- Identify new organic revenue opportunities (outside of existing business lines) to grow our active user base.
- Define and execute content promotion tactics on social media and others to attract a high volume of visitors.
- Manage campaign ROIs and brand KPIs while overseeing the marketing budget and resource allocation.
- Manage the Spanish inbound marketing team and external suppliers of the market, including PR agencies, link-building agencies, copywriters, freelancers, and brand ambassadors.
- Set clear targets and ensure that the Spanish inbound marketing team is constantly pushing themselves to grow on a hard- and soft-skill level.
- Work alongside the Sales, Product, Performance, and Marketing Ops teams to ensure that market goals are met.
Requirements:
- Fluency in both Spanish and English.
- Previous working experience as an Inbound Marketing Manager, Demand Generation Manager, or similar role for at least 5 years in a growing company.
- Excellent communication and negotiation skills.
- Strong track record of achievement (demonstrated through greater responsibility, overachievement on KPIs, fast-track promotions).
- Deep knowledge about SEO: keyword research, link-building, on-page/off-page optimization, acquisition tactics, etc.
- CRM and customer journey management (funnel optimization, nurturing, scoring, etc.).
- Drive, tenacity, and results-oriented.
- Hard-working, motivated to make a big impact, and you persevere until the job is done.
- Initiative and growth mindset.
- Strong bias for action and the ability to foster a competitive, results-driven mentality in your team.
- Extremely persistent by nature and unwilling to let your team loose or leave problems unsolved.
- Analytical rigor.
- You know how to quantitatively analyze and optimize inbound marketing programs and growth initiatives.
Preferred Qualifications:
- Experience in the B2B SaaS industry.
- Entrepreneur mindset - high energy and business hungry.
- Work ethics, continuous learning ambition, and motivation to join a fast-moving high-performance team.
About Factorial HR
**Company Overview:**
Factorial HR is an all-in-one HR software fast-growing startup founded in 2016. Our mission is to help SMEs automate HR workflows, centralize people data, and make better business decisions.
**About Us:**
We currently help more than 7,000 customers in over 60 countries all over the world and across industries, and we've built a diverse and multicultural team of over 800 people in Barcelona, Brazil, Mexico, and US offices.
**Why Join Us:**
We've recently become the newest unicorn in Spain, and we've won awards and received outstanding customer feedback since day one. Factorial raised over $200M in funding with top international venture capital firms.
