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AliExpress-Social Media Senior Specialist-ES-Madrid
hace 3 meses
We are seeking a Social Media Senior Specialist to plan and manage impactful social channels marketing campaigns that magnify AliExpress' brand value proposition in Spain.
This role requires a fusion of creativity and analytical prowess, aimed at building brand awareness and trust social wisely.Responsibilities:
- Develop and implement social media/influencers strategies that align with our brand positioning and marketing strategies.
- Create original content and schedule postings to increase account visibility and engagement.
- Monitor and analyze performance data of social media accounts to continuously optimize content and strategy.
- Source and develop influencers networking continuously and work closely and innovatively with influencers to support brand and business growth.
- Collaborate with advertising agencies and vendors to manage and improve social media advertising campaigns.
- At least 3 years of experience in social media planning and account management.
- Proficiency in content trends, viral marketing mindset and mechanisms of operation on platforms such as Instagram, TikTok, and YouTube.
- Excellent creative thinking and content creation skills.
- Strong data analysis skills, with the ability to adjust strategies based on data insights.
- A proactive, results-focused approach, capable of driving initiatives forward amidst uncertainty.
- Prior experience in e-commerce, retail, or FMCG sectors is highly advantageous. Candidates with substantial agency experience are also encouraged to apply.
- Ability to work independently as well as closely with a team.
- Proficiency in Spanish and English is a must. Chinese language skill is a plus but not a prerequisite.
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