Founding GTM

hace 4 días


Madrid, Madrid, España ReshapeOS A tiempo completo

Founding GTM (Go-to-Market) — Education Industry

Sobre Reshape

En Reshape construimos agentes conversacionales de IA para automatizar procesos comerciales en el sector educativo. Trabajamos con los principales clientes de la industria y estamos en pleno crecimiento gracias a un producto diferencial que dispara la facturación de nuestros clientes.

Buscamos a nuestra primera persona de Go-to-Market con mentalidad de fundador: alguien que disfrute creando pipeline desde cero, aprendiendo rápido y cerrando clientes.

El rol

Como Founding GTM, serás responsable del ciclo completo desde la generación de oportunidades hasta el cierre:

  • Prospectar cuentas target de forma proactiva y creativa (outbound moderno).
  • Cualificar leads (pain, timing, budget, stakeholders, proceso de compra).
  • Gestionar y avanzar oportunidades en el funnel: discovery → demo → propuesta → cierre.
  • Coordinarte con founders y producto para adaptar el pitch, descubrir patrones y mejorar el playbook.
  • Convertirte en "power user" del producto: entender cómo funcionan nuestros agentes, casos de uso y resultados.
  • Mantenerte al día de avances en AI conversacional y aplicarlos a mensajes, demos y estrategia de canal.

Qué harás en el día a día

  • Definir ICP, segmentación y listas (con datos y criterio comercial).
  • Diseñar secuencias y campañas: email, LinkedIn, llamadas, WhatsApp y creatividad "value-first".
  • Ejecutar discovery calls y demos con foco en outcomes (ROI, conversión, eficiencia).
  • Construir casos de negocio: métricas, hipótesis, pilotos, plan de implementación.
  • Empujar deals con seguimiento impecable: momentum, próximos pasos claros, cierre.
  • Documentar learnings: objeciones, triggers, mensajes que convierten, casos ganadores.

Lo que buscamos (Must-have)

1) Generación de oportunidades + cierre

  • Has prospectado activamente (outbound) y sabes crear interés desde cero.
  • Te gusta vender y también operar: pipeline, follow-up, rigor y velocidad.

2) Literacy tecnológico

  • Entiendes o aprendes rápido: CRMs, integraciones, datos, APIs "lo justo para vender bien".
  • Curiosidad real por AI y capacidad de explicarla en lenguaje negocio.

3) Creatividad comercial

  • Prospectar hoy es aportar valor: ideas para abrir puertas, contenido útil, enfoques no obvios.
  • Escribes bien (mensajes cortos, claros y con intención).

4) Mentalidad founder/ownership

  • Autonomía, intensidad, accountability.
  • Te adaptas al caos productivo de early-stage.

Puntos extra (Nice-to-have)

  • Experiencia vendiendo a
    educación
    (universidades, bootcamps, business schools, formación profesional, etc.).
  • Has vendido SaaS B2B con integraciones / workflows.
  • Has trabajado en entornos de alto ritmo (startup, consultoría comercial, growth).

Qué ofrecemos

  • Impacto real: serás la pieza clave del crecimiento early-stage.
  • Trabajo directo con founders y aprendizaje brutal (producto + mercado + AI).
  • Autonomía para construir: playbook, mensajes, ICP, estrategia de canal.
  • Compensación competitiva + variable por performance (y posibilidad de upside según encaje/etapa).
  • Madrid (híbrido) o remoto en España si el encaje es excepcional.
  • Condiciones económicas competitivas con salario base sólido y comisiones uncapped.

Cómo mediremos el éxito (primeros 3–6 meses)

  • Pipeline creado (oportunidades cualificadas) y consistencia semanal.
  • Ratio de conversión por etapas del funnel.
  • Velocidad de ciclo y calidad del forecast.
  • Primeros cierres + aprendizaje documentado (playbook repetible).

Proceso

  1. Intro call (fit + motivación)
  2. Caso práctico corto (mensajería + estrategia outbound + mini discovery)
  3. Call final.

Buscamos que la persona se incorpore el 10 de febrero.


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