Global Customer Marketing Leader

hace 3 semanas


Madrid, Madrid, España Docplanner A tiempo completo
Customer Marketing Specialist

We are seeking a proactive and experienced Customer Marketing Specialist to join our marketing team. The ideal candidate will have a strong background in customer marketing within the SaaS industry, with a particular focus on upsell and cross-sell initiatives.

Key Responsibilities:
  • Upsell and Cross-Sell Initiatives: Manage upselling and cross-selling projects within the existing customer base, with a focus on revenue growth.
  • Segmented and Targeted Communication: Prepare and execute segmented communication plans to effectively reach diverse customer groups.
  • Lead Generation and Inbound Marketing: Implement inbound marketing approaches to attract and convert leads into opportunities for upsell and cross-sell or drive e-commerce purchases.

The estimated salary for this position is approximately $120,000 - $180,000 per year, depending on location and experience.

About Docplanner: We are leaders in 13 countries, employing over 2,700 people all over the globe, while maintaining a startup mindset.

Your Role: As a Customer Marketing Specialist, you will contribute to the growth of high-potential projects by identifying and leveraging key opportunities.

What You Will Do: Develop and execute global marketing strategies to drive customer engagement and revenue growth, standardize processes across diverse markets, and leverage data-driven insights to tailor messaging and offers to specific customer segments.



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