Global Marketing Strategist for Customer Growth

hace 3 semanas


Madrid, Madrid, España Docplanner A tiempo completo

Job Title: Global Marketing Strategist for Customer Growth

About Us: At Docplanner, we are dedicated to providing innovative healthcare solutions. We believe that effective customer marketing is key to driving revenue growth and customer engagement.

Job Description:

Key Responsibilities
  • Manage upselling and cross-selling projects within the existing customer base to drive revenue growth.
  • Develop and execute global marketing strategies to increase customer engagement and conversion rates.
  • Standardize processes across diverse markets to build scalable solutions.
Segmented and Targeted Communication
  • Prepare and execute segmented communication plans to effectively reach diverse customer groups.
  • Utilize data-driven insights to tailor messaging and offers to specific customer segments.
  • Ensure consistency and personalization in all customer communications.
Lead Generation and Inbound Marketing
  • Implement inbound marketing approaches to attract and convert leads into opportunities for upsell and cross-sell.
  • Develop targeted campaigns through email or product touch points to nurture customer relationships.
  • Monitor and optimize campaigns to ensure a steady pipeline of qualified leads.
Growth Contribution
  • Contribute to the growth of high-potential projects by identifying and leveraging key opportunities.
  • Support the development and execution of strategies to scale successful initiatives globally.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field.
  • 3-5 years of experience in customer marketing, preferably within the SaaS or healthcare industry.
  • Excellent written and verbal communication skills.
  • Proficiency in marketing automation tools and CRM systems (knowledge of HubSpot or SalesForce is an advantage).

Estimated Salary: $120,000 - $180,000 per year.



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