Global Consumer Products Licensing Manager

hace 4 días


Barcelona, Barcelona, España Mattel A tiempo completo

We're looking for a talented individual to join our team as a Global Consumer Products Licensing Manager, Senior Licensing Associate for Softlines, or Softlines Licensing Development Manager. In this role, you'll be responsible for managing day-to-day licensing business relationships in the country, covering all Softlines partners and delivering all aspects of partner management.

The Team:

You'll be part of the EMEA Consumer Products Organisation, which provides leadership and direction for the development and implementation of Consumer Products strategy across all Mattel Brands.

The Opportunity:

You'll identify, pitch, and negotiate new business opportunities, and liaise with internal & external stakeholders. You'll lead Iberia SL strategy and build relationships and programs with leading retailers.

What Your Impact Will Be:

  • Manage all existing licensing deals, including master toy and licensee relationships.
  • Deliver SL country strategy, supporting the Head of Consumer Products Iberia & Italy.
  • Own the retail strategy for Softlines and drive these relationships with Consumer Products programs.
  • Deliver detailed Joint Business Plans per partner that includes forecast, budget, stretch targets, retail & marketing calendars and relevant product line plans.
  • Pitch and market presentations across Mattel's IP portfolio of brands.
  • Conduct bi-weekly meetings, arrange quarterly business reviews, bi-annual top to tops and track financial goals through forecasting and ambitious sales targets.
  • Deliver and ensure detailed joint marketing plan per partner that includes licensee investment aligned with Mattel Consumer Product goals.
  • Be the internal point person for each licensee to ensure local markets are driving the strategy and goals for partners.
  • Research, identify and pitch new category opportunities and prospective clients.
  • Secure new licensing deals and negotiate renewals.
  • Attend Trade Fairs or category specific shows.
  • Support Country Lead on key strategy for the market.
  • Analyze the market with SWOT, Gaps, opportunities, category priorities.
  • Keep current with changing trends & competition.
  • Work closely with the Product Development, Creative and Quality & Assurance teams on getting first class product to market.
  • Work closely with Retail Development, Digital, PR, Regional Franchise and Local Brand teams to develop joint business plans.
  • Implement marketing and promotional strategies in liaison with internal & external stakeholders.
  • Gather and share category best practice from across the EMEA region.
  • Help find innovative ways to grow the business.

What We're Looking For:

  • Experience: Previous experience working in a consumer products, marketing or sales position.
  • Understanding of the Licensing environment and exposure to Licensing.
  • Soft Lines knowledge; experience working with fashion, apparel or FMCG.
  • Experience building a joint business plan.
  • Exposure to managing a financial plan and forecasting.
  • Degree in Business, Marketing or a relevant subject or equivalent experience.
  • Proven sales negotiation experience and commercial thinking mindset.
  • Demonstrated a growth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.
  • Solutions oriented with ability to 'think outside the box' to deliver additional revenue and opportunities.
  • Ability to influence others; persuasive and able to present messaging impactfully.
  • Commercial acumen with the competence to build and present a strategy.
  • Strong relationship builder and able to navigate internal and external relationships and stakeholders with ease.
  • Fluent Spanish and English is required to perform this role.
  • Strong communication skills oral and written, able to deliver a narrative.

We're an equal opportunities employer and welcome applications from all qualified candidates. If you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway.

We collaborate: Being a part of Mattel means being part of one team with shared values and common goals.

We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences.

We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes.

We're a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. Our products are sold in collaboration with the world's leading retail and ecommerce companies.



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