Email Marketing Strategy Lead

hace 17 horas


Madrid, Madrid, España Fever España A tiempo completo
About Fever España

We're a global live-entertainment discovery tech platform, democratizing access to culture and entertainment. Our mission is to inspire a community of over 125M people through personalized experiences in their local city.

Role Overview

As our Senior Email Marketing Specialist, you'll manage customer data to develop an end-to-end CRM strategy and communications plan. This includes leveraging marketing channels like email, push notifications, and in-app messages to deliver an outstanding customer experience.

Your Key Responsibilities
  • Refine our multi-channel comms and develop retention strategies
  • Support the CRM Manager in defining customer lifecycle and contact strategies
  • Develop key client segments for improved targeting and CRM program effectiveness
  • Track and analyze campaign success metrics
About You

You have 3-4 years of experience in Digital Marketing and CRM, with expertise in Salesforce Marketing Cloud and ESPs like Mailchimp and Sendgrid. You're proficient in HTML, a skilled copywriter, and analytical thinker. You can leverage consumer data to deliver relevant marketing insights and drive revenue growth.

What We Offer

As a member of our team, you'll enjoy a flexible schedule, home office setup, and the opportunity to work on high-growth projects. You'll also receive health insurance, Flexible remuneration, English and Spanish lessons, and Gympass Membership. Plus, you'll get to attend Fever events and experiences with a 40% discount



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