Email Marketing Expert | Strategic Campaigns
hace 2 días
Make's Email Marketing Lead Opportunity
We're seeking a seasoned email marketing professional to spearhead our strategic campaigns and drive business results. As an Email Marketing Lead at Make, you will be responsible for developing and implementing effective email programs that engage our customers and foster long-term relationships.
About the Role
This is a key position within our Marketing team, and we're looking for someone who can bring their expertise in email marketing best practices to the table. Your primary objective will be to manage our overall portfolio of email activities, ensuring maximum effectiveness in responding to user needs and driving business outcomes.
Key Responsibilities
- Develop and execute email strategies that align with our business goals and objectives
- Manage customer segmentation and targeting to ensure personalized and relevant campaigns
- Partner with cross-functional teams to source and share data that drives the effectiveness of our customer acquisition and retention activities
- Act as subject matter expert and owner for our tooling, advocating for and implementing technology solutions that meet our scale and ambitions
- Ensure appropriate reporting is available for email and guide the business on how to evaluate performance
- Use data to identify and drive opportunities for improvement in customer communication and engagement
Requirements
To succeed in this role, you will need:
- 5+ years of experience in email marketing, with a proven track record of delivering results-driven campaigns
- Strong experimental and analytical mindset, with the ability to leverage data and metrics to drive decision-making and optimize marketing efforts
- Proven ability to manage and grow a motivated team
- Proficiency in English, with excellent written and verbal communication skills
What We Offer
In exchange for your expertise and dedication, we offer a competitive salary of $120,000 per year, along with a comprehensive benefits package and opportunities for professional growth and development. If you're passionate about email marketing and want to join a dynamic team that values innovation and collaboration, we encourage you to apply.
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