Customer Retention Marketing Specialist
hace 4 días
The Retention Manager role at 1-Tom-Plumber Columbus is a key position that requires a customer retention marketing expert to lead marketing strategies and support the overall customer retention marketing program.
Key Responsibilities:
- Develop and execute loyalty strategies to support client brand retention efforts.
- Take the lead on special projects designed to improve profitability of the active customer base.
- Manage reward programs and ensure campaigns accurately reflect objectives, target groups, and ROI.
- Conduct needs analysis through technology audits, content audits, process audits, and stakeholder feedback.
- Identify new areas for improvement and development of lifecycle campaigns.
About the Role:
The ideal candidate will have an in-depth knowledge of customer journey optimisation best practices and experience in developing and implementing testing strategies across various channels.
What We Offer:
A dynamic and challenging role with opportunities for growth and development in a leading company.
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