Email Marketing Optimization Specialist
hace 2 semanas
**About Sagan**
Sagan is a rapidly growing email growth service for digital publishers and B2B organizations. We bridge the gap between global talent and US-based businesses, connecting candidates from vibrant regions with leading American companies.
**Job Overview**
We are seeking an experienced Email Marketing Optimization Specialist to join our team. As a key member of our team, you will drive email marketing strategies to optimize newsletter engagement and ROI. You will work closely with an all-star team of content creators, data analysts, and email marketing experts to deliver outstanding results for our clients.
**Key Responsibilities**
• Develop and implement data-driven email marketing strategies to optimize engagement, conversions, and overall performance.
• Leverage expertise in major email platforms like ActiveCampaign and Beehiiv to manage and optimize email campaigns.
• Design effective list segmentation strategies and automated workflows to enhance performance for clients.
• Analyze key email marketing KPIs such as contact quality, engagement, and deliverability and implement strategies to improve these metrics.
• Ensure all email campaigns comply with deliverability best practices and legal regulations, including CAN-SPAM and GDPR.
**Requirements**
• Minimum of 3+ years of experience in email marketing.
• Proficiency with Microsoft Excel/Google Sheets for data analysis.
• Advanced knowledge of email marketing performance factors (segmentation, deliverability, KPIs).
• Excellent communication skills (written and verbal).
• Strong attention to detail and ability to manage client relationships.
• Familiarity with ActiveCampaign, Beehiiv, or similar platforms is highly preferred.
**What We Offer**
• **Up to $3000 USD per month**, depending on experience and qualifications.
• Remote work opportunity with a flexible schedule.
• Opportunity to work with a dynamic team of professionals.
• Professional development opportunities.
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