Strategic Key Account Manager
hace 3 semanas
Job Overview
Responsible for the advancement of priority brands within the strategic accounts of the HORECA sector.
Implementing the portfolio strategy to ensure brand availability and visibility is paramount.
Cultivating long-term partnerships and alliances with key clients in major urban areas.
Key Responsibilities
- Discovering new avenues to encourage trial and consumption of products.
- Possessing comprehensive knowledge of the On-trade landscape and staying updated on the latest industry trends and movements.
- Premium Execution: Aiming to uphold a superior image of our brands across all activations and implementations.
- Business Advisor: Utilizing expertise in the channel to enhance business relationships by crafting initiatives that foster mutual benefits and ensuring compliance with all agreements.
- Must achieve visibility in at least X% of designated strategic accounts.
Required Skills and Qualifications
- Higher education or training in Business Administration, Marketing, or Advertising.
- Experience: A minimum of prior experience in managing large hospitality accounts and executing trade marketing strategies.
- Proficient in change management, analytical and strategic thinking, and teamwork.
- English proficiency at B2/C1 level.
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