Customer Engagement Specialist

hace 3 días


Barcelona, Barcelona, España Lastminute Group A tiempo completo

About the Role

We are seeking a highly skilled Customer Engagement Specialist to join our Marketing team in Chiasso. As a key member of our international and cross-functional team, you will be responsible for executing CRM and Social marketing strategies based on commercial objectives and implementing creative, cost-efficient campaigns to retain more customers and increase the unitary margin.

Key Responsibilities

  • Execute CRM and Social marketing strategies to drive customer engagement and retention
  • Implement creative, cost-efficient campaigns to increase unitary margin
  • Work closely with the Traffic Acquisition team to distribute multi-channel campaigns and reach correspondent KPIs
  • Plan and deliver e-mail campaigns across all product categories and segments to improve customer retention and loyalty

Requirements
  • Natural passion for communication, user engagement, and content creation
  • Highly creative and aware of the power of communication to create engagement, drive results, and inspire people's behaviors
  • Ability to work in an international and cross-functional team

About Us

Lastminute Group is a multinational company operating in the online travel industry. We reach 60 million unique users every month across our websites and mobile apps in 17 languages and 40 countries. We are a dynamic and inspiring company that values creativity and innovation.

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