Strategic CRM Leader
hace 19 horas
**About Us**
Aristocrat Technologies is a global leader in the digital games industry, with over 400 million downloads and 50 million active users. Our team creates remarkable hit games like Heart of Vegas, Lightning Link, Cashman Casino, Mighty Fu, and Big Fish Casino.
**Your Role**
We are seeking an experienced Strategic CRM Leader to join our team in Barcelona. As a key member of our GameOps department, you will be responsible for developing and implementing lifecycle strategies across multiple channels and stakeholders.
**Key Responsibilities**
- Develop and execute lifecycle strategies to drive user engagement and monetization
- Manage multiple priorities under pressure and tight deadlines in a fast-paced environment
- Collaborate with cross-functional teams, including Product Development, User Acquisition, and Customer Support
**Requirements**
- Extensive experience formulating and managing Lifecycle in a relevant industry (F2P and Social Casino games preferred)
- Experience implementing and managing initiatives driven by personalization, customer segmentation, engagement, and LTV of customers
- Proficient in using CRM software and platforms (e.g., Iterable, Braze, Looker)
**What We Offer**
- An estimated salary of €60,000 - €80,000 per year
- The opportunity to work on high-profile projects and contribute to the growth of a global gaming company
- A collaborative and dynamic work environment with a talented team
About You
We are looking for a highly motivated and strategic thinker who can drive business results through data-driven decisions. If you have a passion for CRM and a strong understanding of the mobile gaming industry, we encourage you to apply.
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