Senior Product Marketing Lead
hace 2 días
The VP of Global Product Strategy will lead our global product strategy and execution, driving customer and revenue growth with a differentiated go-to-market strategy, world-class messaging and positioning strategy, and garnering market insights to inform product strategy and sales execution.
Key Responsibilities:
- Develop the global messaging framework to support the current and future multi-product vision.
- Create a highly differentiated go-to-market strategy with regional marketing, sales, and product to strengthen our leadership and win new markets and segments.
- Develop meaningful customer insights and personas for all audiences, understanding the buyer, pain points, and differentiated value, including segmentation and persona development.
- Create a feedback loop between product/marketing/sales to translate market feedback and the voice of the customer to help shape the product roadmap.
- Drive pricing and packaging strategy in partnership with product and Rev Ops.
- Contribute and work actively to drive product strategy and roadmap in partnership with the product leadership team.
- Think ahead and be up to speed on trends, market, and regulations to help inform product strategy and GTM, conducting market research as needed to drive product, GTM, and company strategy.
- Develop sales enablement and training materials for new products and features in collaboration with regional marketing.
Required Skills and Qualifications:
- 12+ years of experience in product marketing or a related field, 7+ years leading and developing teams.
- Bachelor's degree in business or a related field; MBA preferred.
- Proven success leading product marketing in a high-growth multi-product SaaS company in the enterprise and SMB space; global experience is required.
- Demonstrated ability to influence and drive organizational change and successful introduction of scalable and repeatable product marketing processes and framework.
- Experience driving global GTM strategy with product and rev ops.
- Skilled at simplifying complexity, experienced storyteller able to develop a memorable narrative for our products and different personas.
- Player coach with the ability to teach and mentor the team.
- Experience managing multiple product lines across different personas and geographies.
- Domain expertise or prior experience in sustainability, supply chain, or GRC.
Benefits:
- International and friendly work environment.
- Hybrid work model for colleagues living near our offices (4 days per month); otherwise, remote in the country hired in.
- Home office allowance program.
- 90-day working from anywhere policy.
- Meals and transportation vouchers (Cobee card).
- Health, wellness, and dental benefits.
- Unlimited and completely confidential sessions with psychologists and online well-being programs.
- Employee referral bonus policy.
- Paid moving day (1/year).
- Access to online learning library.
- Virtual and in-person team building events.
-
Senior Marketing Lead
hace 7 días
Barcelona, Barcelona, España ADP A tiempo completoAbout the RoleWe are seeking a Senior Marketing Manager to lead our digital sales efforts in the small business segment. This role will be responsible for developing and executing innovative marketing campaigns that enhance product adoption, build brand equity, and drive measurable business growth.The ideal candidate will have 8+ years of experience in...
-
Senior Product Marketing Director
hace 2 semanas
Barcelona, Barcelona, España Protonmail A tiempo completoAt Proton, we're committed to providing free and open-source technology to millions worldwide, ensuring access to privacy, security, and freedom online. As a Senior Product Marketing Manager, you'll play a critical role in shaping our B2B offering and driving growth for our customer base.About the RoleWe're seeking an experienced marketer with leadership...
-
Senior Director ESI Product Marketing Leader
hace 2 días
Barcelona, Barcelona, España ADP, Inc. A tiempo completoJob Title: Senior Director ESI Product MarketingSalary Estimate: $160,000 - $200,000 per yearJob DescriptionWe are seeking a highly experienced Senior Director to lead our product marketing efforts for ADP's Employee Solutions and Innovation (ESI) division.The ideal candidate will have a strong background in marketing and product development, with a minimum...
-
Senior Product Lead
hace 2 días
Barcelona, Barcelona, España Cataloxy A tiempo completoAbout the RoleWe are looking for a seasoned Senior Product Lead to join our team. The successful candidate will be responsible for leading our product development team and driving business growth through strategic product decisions.Key ResponsibilitiesDeveloping and executing product strategies to meet business objectives;Leveraging data analytics to inform...
-
Barcelona, Barcelona, España Fluidra A tiempo completoJob SummaryWe are seeking a highly skilled Senior Water Treatment Product Marketing Lead EMEA to join our team at Fluidra. In this role, you will be responsible for leading the Water Care (SWC & Dosing) Product Marketing activities for EMEA and supporting Strategic Marketing activities for product scope across EMEA.About FluidraFluidra is a multinational...
-
Senior Marketing Director
hace 2 días
Barcelona, Barcelona, España Blizzard Entertainment A tiempo completoJob Description:The Senior Marketing Director will lead the marketing efforts for an unannounced game title, driving strategy and execution across all marketing functions. This role will have a thought leadership position within the organization, playing a key part in building the new game's brand.Key responsibilities include developing and executing...
-
Strategic Product Marketing Lead
hace 3 días
Barcelona, Barcelona, España Qualifyze Gmbh A tiempo completoSenior Product Marketing Manager Opportunity at Qualifyze GmbHAt Qualifyze GmbH, we're seeking a seasoned Senior Product Marketing Manager to drive our product positioning, develop compelling marketing content, and support our go-to-market strategy. This role requires a strategic thinker with excellent communication skills, a passion for innovation, and a...
-
Senior Marketing Strategist
hace 16 horas
Barcelona, Barcelona, España Ecovadis Germany A tiempo completoAbout the RoleWe are seeking a highly skilled and experienced Senior Marketing Strategist to lead our global product marketing strategy and execution. This is a key role within our organization, responsible for driving customer and revenue growth through a differentiated go-to-market strategy, world-class messaging and positioning strategy, and garnering...
-
Senior Product Marketing Strategist
hace 2 semanas
Barcelona, Barcelona, España Docplanner A tiempo completoJob OverviewDocplanner, a leading provider of solutions for individual doctors and patient management systems for clinics in Europe and Latin America, seeks a Senior Product Marketing Strategist to lead strategic initiatives that unify marketing efforts across segments, drive growth, and integrate product offerings.About the RoleThis role involves overseeing...
-
Gerente de Marketing de Producto Senior
hace 2 semanas
Barcelona, Barcelona, España Oxigent Technologies A tiempo completoBuscamos a un/a Gerente de Marketing de Producto Senior para formar parte del equipo de marketing en una empresa tecnológica ubicada en Barcelona y alrededores.Nuestra visión es desarrollar proyectos innovadores que propicien el crecimiento de la empresa. Para ello, necesitamos a alguien con experiencia en funciones de marketing de producto que pueda...
-
Senior Marketing Strategist
hace 3 semanas
Barcelona, Barcelona, España Rentals United Ab A tiempo completo**Job Overview**Rentals United Ab is seeking a highly skilled Senior Marketing Strategist to join our team as a CRM and Demand Generation Lead. This is an exciting opportunity for a motivated and experienced professional to drive growth and lead the development of our demand generation strategy.**Responsibilities**Develop and implement a comprehensive demand...
-
Senior Product Marketing Manager
hace 2 meses
Barcelona, Barcelona, España Factorial A tiempo completo{"title": "Product Marketing Manager", "description": "{ As a Product Marketing Manager at Factorial, you will be responsible for positioning the company as the go-to solution for SMBs in Europe. You will lead effective GTM strategies to grow our business, working closely with the Product, Marketing, and Sales teams.A day in the life of a Product Marketing...
-
Strategic Product Development Lead
hace 4 semanas
Barcelona, Barcelona, España CSL A tiempo completoJob DescriptionWe are seeking a Strategic Product Development Lead to join our team at CSL Behring. This is an exciting opportunity to drive product development and lead cross-functional teams to deliver outstanding results.The Opportunity:As a Senior Product Manager, you will be responsible for developing and implementing local marketing plans to achieve...
-
Lead Generation Strategist
hace 1 día
Barcelona, Barcelona, España Hustler Marketing A tiempo completo**About Hustler Marketing**We're a global eCommerce marketing agency with around 60 team members worldwide, recognized as a Klaviyo Elite partner and Yotpo Award winner for Best Retainer Agency in Europe. Our expertise lies in email, SMS, and UGC marketing.**Job Title: Lead Generation Strategist**The Lead Generation Strategist at Hustler Marketing will be...
-
Iberian Product Development Lead
hace 3 semanas
Barcelona, Barcelona, España CSL A tiempo completoWe are seeking a skilled Senior Product Manager to lead our Iberian product initiatives and drive outstanding results for assigned products/indications.This role will involve liaising with multiple business functions and external stakeholders to ensure seamless coordination of activities and develop promotional materials based on product strategy.The ideal...
-
Senior Product Strategist
hace 1 día
Barcelona, Barcelona, España Quipu App A tiempo completoAbout the RoleWe are seeking a seasoned Senior Product Strategist to lead our Agile team and drive product development efforts. This role is ideal for someone with experience in managing complex product lifecycles, who thrives on collaboration and is passionate about delivering exceptional customer-centric solutions.
-
Gerente de Marketing de Producto Senior
hace 1 día
Barcelona, Barcelona, España Pmfarma A tiempo completoEn Pmfarma, estamos buscando a un Gerente de Marketing de Producto Senior para unirse a nuestro equipo. Esta es una oportunidad excepcional para crecer en una empresa líder en el sector farmacéutico.Sobre la oferta:Número de vacantes: 1Tipo de contrato: IndefinidoRemuneración anual: €60,000 - €80,000 dependiendo de experiencia y...
-
Digital Marketing Automation Product Lead
hace 2 días
Barcelona, Barcelona, España Danone A tiempo completoAbout Danone">At Danone, we're redefining success in business to create real benefits for people, our communities, and the planet. As a leading food and beverage company, we make healthy, sustainably produced foods and beverages that nourish lives. Our IT & Data mission is to make technology and data strategic differentiators of Danone by 2025.">About the...
-
Ecommerce Lead Growth Strategist
hace 2 semanas
Barcelona, Barcelona, España Hustler Marketing A tiempo completoAbout the RoleThe Ecommerce Lead Growth Strategist at Hustler Marketing will be responsible for driving growth through qualified leads. This involves managing and overseeing our inbound and outbound lead generation channels, collaborating with the Sales and Marketing departments to align efforts with broader business goals, and suggesting and implementing...
-
Product Leadership Role
hace 2 días
Barcelona, Barcelona, España Bynder Inc. A tiempo completoAre you passionate about product optimization and driving innovation? Do you have a strong background in Product Management, preferably in SaaS experience? We are looking for a Product Leadership Role - Senior Manager to lead our Search domain team.About the JobAs a Senior Manager, you will be responsible for setting yearly OKRs and driving high-level...