Crm Strategy Lead

hace 4 semanas


Madrid, Madrid, España Car & Classic A tiempo completo

About you

You are a seasoned professional with a proven track record of developing and implementing comprehensive CRM strategies that drive customer engagement and retention.

You have a strong background in marketing automation, data analysis, and customer journey mapping, with a keen eye for detail and a passion for delivering results-driven solutions.

About the role

You will be responsible for leading the development and implementation of a CRM strategy that aligns with the company's overall business goals, enhancing customer engagement and retention.

You will work closely with cross-functional teams, including sales, product, and customer service, to ensure seamless execution and maximize the impact of CRM initiatives.

Key responsibilities include:

  • Designing and implementing a comprehensive CRM strategy that drives customer engagement and retention
  • Managing CRM systems and tools to enhance customer insights and marketing automation
  • Establishing KPIs and metrics to assess the effectiveness of CRM initiatives and making data-driven recommendations for improvement
  • Utilizing customer data and analytics to identify trends, segment audiences, and develop targeted marketing campaigns that resonate with customers
  • Analyzing the customer journey to identify opportunities for improvement and personalization, ensuring a seamless and engaging experience

About us

Car & Classic is a leading automotive marketplace with a strong focus on innovation and customer satisfaction.

We are committed to providing a unique and engaging experience for our customers, and we are seeking a talented CRM Manager to join our team and help us achieve our goals.

What you'll get

Competitive base salary

Stock options

All the equipment you need to get the job done

Flexible working arrangements

Access to free counselling, therapy, and mental health support

Professional development allowance

Life cover

Smart Health

Generous parental leave

33 days holiday (including bank holidays)

Ability to make your mark on a fast-growing start-up


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