IT CRM Manager

hace 1 mes


Madrid Centro, Madrid, España Aratech A tiempo completo
About the Role

We are seeking a highly skilled IT CRM Manager to join our team at Aratech. As a key member of our organization, you will be responsible for the technical management of our CRM - Marketing oriented tools, ensuring seamless integration and optimal performance.

Key Responsibilities
  1. Technical Leadership
  • Provide technical guidance and oversight to ensure the successful implementation and maintenance of CRM - Marketing systems.
  • Collaborate with cross-functional teams to identify and prioritize technical requirements.
System Administration
  • Manage and maintain the Salesforce Marketing Cloud instance, ensuring data integrity and security.
  • Configure and optimize system settings to meet business needs.
Process Improvement
  • Develop and implement process improvements to enhance system efficiency and user experience.
  • Research and recommend new technologies and tools to support business objectives.
Stakeholder Management
  • Communicate technical information to non-technical stakeholders, ensuring effective collaboration and issue resolution.
  • Build and maintain relationships with vendors and partners to ensure successful project delivery.
Reporting and Analytics
  • Design and implement reporting and analytics solutions to support business decision-making.
  • Develop and maintain dashboards and reports to track key performance indicators.
Training and Development
  • Develop and deliver training programs to ensure effective system adoption and user proficiency.
  • Stay up-to-date with industry trends and best practices to maintain expertise and share knowledge with the team.
Security and Compliance
  • Ensure compliance with data privacy policies and procedures.
  • Implement and maintain security measures to protect sensitive data.
Requirements
  1. Education
  • Computer science or information systems engineer or equivalent experience.
Languages
  • Spanish - Mother tongue.
  • English: Fluent (C1).
Experience
  • Minimum of 5 years of professional experience in related position required.
  • Experience working across the full Salesforce Marketing Cloud project lifecycle from analysis, design, testing to implementation.
  • Demonstrable experience supporting and maintaining Salesforce Marketing Cloud.
  • Proven track of Salesforce Marketing Cloud administration and configuration and change management.
  • Good knowledge in at least one of the following additional Salesforce Clouds: Sales, Social or Service.
  • Proven experience designing/implementing complex customer journeys in Salesforce Marketing Cloud based on functional use cases.
  • Experience managing Salesforce roles, profiles, sharing rules, workflows, and groups.
  • Experience building Salesforce solutions using configuration & coding is required.
  • Experience with data integration between APIs (Application Programming Interfaces) required.
  • Experience building custom reports and dashboards.
  • Demonstrable ability to work independently and in a team setting.
  • Must be capable of working under tight time constraints and with multiple priorities.
  • Ability to: Plan, organize and document complex CRM - Marketing systems design activities and to configure CRM technological platforms to be consistent with data privacy policies/procedures; communicate technical/complex information both verbally and in writing.


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