Strategic Marketing Executive
hace 2 semanas
We are seeking an ambitious Strategic Marketing Executive to drive revenue growth and brand awareness in North America. This role is critical to accelerating our business expansion in the region.
Job DescriptionThis position involves developing and executing a comprehensive, cross-channel marketing plan for the US region. You will work closely with the Commercial team (Sales, Customer Success Management, and Sales Engineering) and wider Marketing team to create effective regional integrated marketing strategies.
- Regional marketing contribution: Assist in the development and execution of a cross-channel marketing plan to drive revenue growth and brand awareness.
- Campaign support: Co-create and execute region-specific marketing campaigns focusing on diversified Account-Based Marketing execution (1:1, 1:few, 1:many).
- Customer marketing and content: Execute initiatives tailored for valued clients, including showcasing success stories, developing case studies, and conducting interviews with industry leaders.
- Strategy development support: Contribute to innovative marketing strategies exploring new approaches and supporting experimentation to stay ahead in the market landscape.
- Tailored messaging: Use regional insights to develop personalized sales assets ensuring alignment with product propositions and key accounts' unique needs.
The successful candidate will have experience working across multiple marketing channels, including content creation, events, social media, PR, digital marketing, email campaigns, and more. They will be proactive in addressing tasks and challenges with a self-directed and solution-oriented approach, skilled in managing projects, setting priorities, and supporting cross-functional teams.
About YouTo be successful in this role, you will need:
- 3-5 years of experience in strategic B2B marketing.
- A background in payments, fintech, or related sectors, and account-based marketing is advantageous.
- Experience using various marketing technology tools for performance tracking and ROI analysis.
$85,000 - $110,000 per annum.
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