Salesforce Marketing Cloud Technical Architect

hace 4 semanas


Madrid, Madrid, España Wipro Technologies A tiempo completo
Key Responsibilities

We are seeking a highly skilled Salesforce Marketing Cloud Technical Architect to join our team at Wipro Technologies. As a key member of our team, you will be responsible for designing, developing, testing, and deploying high-quality Salesforce Marketing Cloud solutions.

Key Responsibilities:

  • Design and develop Salesforce Marketing Cloud solutions that meet the needs of our clients.
  • Collaborate with the marketing team to automate and optimize marketing processes.
  • Configure data import and work with customers and platform data (SQL, views, Send Log).
  • Write basic SQL, including join statements, and create dynamic, personalized marketing assets using various scripting languages.
  • Build Marketing Cloud web experience, data forms, custom preference, subscription pages, and work through and resolve scenarios using REST and SOAP API.
  • Perform Salesforce Marketing Cloud Administration activities, including developing and maintaining reports and dashboards to track campaign effectiveness and sales performance.
  • Provide technical expertise and best practice guidance on Salesforce Marketing Cloud development and integrations.
  • Participate in code reviews to ensure adherence to coding standards and to foster continuous improvement of code quality.
Requirements

To be successful in this role, you will need:

  • A Bachelor's degree in Computer Science, Information Systems, or related field.
  • Significant experience in marketing technology with at least 3 to 5 years of hands-on experience with and certification in Salesforce Marketing Cloud.
  • Knowledge of Marketing Cloud features, including Journey Builder, Automation Studio, Email Studio, Web Studio, and Audience Builder.
  • Proficiency in AMPscript, SQL, and SSJS.
  • Knowledge of Salesforce Marketing Cloud APIs.
  • Experience as a Salesforce Marketing Cloud Administrator.
  • Understanding of digital marketing strategies and tactics.
  • Strong problem-solving skills and the ability to work collaboratively with other departments to resolve complex issues with innovative solutions.
  • Experience in practicing agile methodologies, including scrum and continuous integration environments.
  • Demonstrated ability to distill business requirements into solution architecture and system design across marketing and sales systems.
  • Strong knowledge of business modeling and process documentation.
  • Deep understanding of Salesforce ecosystem, data models, and common integration points with marketing systems.
  • Ability to lead and facilitate technical requirements gathering and design sessions.
  • Strong verbal and written communication skills.
What We Offer

As a Salesforce Marketing Cloud Technical Architect at Wipro Technologies, you will have the opportunity to work on exciting projects, collaborate with a talented team, and develop your skills in a dynamic and supportive environment. We offer a competitive remuneration package, including extended fringe benefits, and a state-of-the-art training platform to help you grow and become the best version of yourself.



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