Salesforce Marketing Cloud Technical Architect
hace 4 semanas
We are seeking a highly skilled Salesforce Marketing Cloud Technical Architect to join our team at Wipro Technologies. As a key member of our team, you will be responsible for designing, developing, testing, and deploying high-quality Salesforce Marketing Cloud solutions.
Key Responsibilities:
- Design and develop Salesforce Marketing Cloud solutions that meet the needs of our clients.
- Collaborate with the marketing team to automate and optimize marketing processes.
- Configure data import and work with customers and platform data (SQL, views, Send Log).
- Write basic SQL, including join statements, and create dynamic, personalized marketing assets using various scripting languages.
- Build Marketing Cloud web experience, data forms, custom preference, subscription pages, and work through and resolve scenarios using REST and SOAP API.
- Perform Salesforce Marketing Cloud Administration activities, including developing and maintaining reports and dashboards to track campaign effectiveness and sales performance.
- Provide technical expertise and best practice guidance on Salesforce Marketing Cloud development and integrations.
- Participate in code reviews to ensure adherence to coding standards and to foster continuous improvement of code quality.
To be successful in this role, you will need:
- A Bachelor's degree in Computer Science, Information Systems, or related field.
- Significant experience in marketing technology with at least 3 to 5 years of hands-on experience with and certification in Salesforce Marketing Cloud.
- Knowledge of Marketing Cloud features, including Journey Builder, Automation Studio, Email Studio, Web Studio, and Audience Builder.
- Proficiency in AMPscript, SQL, and SSJS.
- Knowledge of Salesforce Marketing Cloud APIs.
- Experience as a Salesforce Marketing Cloud Administrator.
- Understanding of digital marketing strategies and tactics.
- Strong problem-solving skills and the ability to work collaboratively with other departments to resolve complex issues with innovative solutions.
- Experience in practicing agile methodologies, including scrum and continuous integration environments.
- Demonstrated ability to distill business requirements into solution architecture and system design across marketing and sales systems.
- Strong knowledge of business modeling and process documentation.
- Deep understanding of Salesforce ecosystem, data models, and common integration points with marketing systems.
- Ability to lead and facilitate technical requirements gathering and design sessions.
- Strong verbal and written communication skills.
As a Salesforce Marketing Cloud Technical Architect at Wipro Technologies, you will have the opportunity to work on exciting projects, collaborate with a talented team, and develop your skills in a dynamic and supportive environment. We offer a competitive remuneration package, including extended fringe benefits, and a state-of-the-art training platform to help you grow and become the best version of yourself.
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