Trade Marketing Manager EMEA Distribution

hace 4 semanas

Madrid, Madrid, España Sharkninja A tiempo completo

Role Overview
As a Trade Marketing Manager for EMEA Distribution in Spain, you will be responsible for developing and executing a channel-specific Trade Marketing strategy aligned with the overall business objectives. This role requires a strong understanding of the distribution and retail landscape in Spain, as well as excellent communication and relationship-building skills.

Key Responsibilities
• Own and deliver the implementation of a channel-specific Trade Marketing strategy aligned with the overall business objectives.
• Develop Joint Business Plans with distributors and where appropriate retailers in close collaboration with Sales.
• Build and maintain excellent relationships with key retail partners, ensuring regular meeting and communication cadence in order to secure best opportunities in-store and online.
• Ensure execution of GTM, product and communication plan in store and online in line with our brand positioning.
• Develop creative ideas to drive awareness, engagement, and conversion of consumers with our products in store (both off- and online).
• Develop and execute promotional campaigns, including seasonal promotions, proposition, and co-marketing initiatives.
• Manage the budget in close collaboration with Sales.
• Monitor and analyze the performance of promotions, providing insights and recommendations for improvement to key stakeholders.
• Plan and execute Trade Shows, retailer events and instore branded space, working with regional hub and relevant agencies to deliver best-in-class execution.
• Understand performance of existing POS activations and drive changes where needed.
• Develop and maintain Brand Shops on retailers' websites in accordance with NPD launches.
• Ensure all data, assets and product information is provided to retailers for product listing in time and in line with launch dates.
• Drive country marketing initiatives to deliver and own the sales out number.
• Manage and coordinate marketing co-op budgets, aligning closely with Account Manager to optimize spend.

Requirements
• Bachelor's degree in marketing, business, communications, or a related field.
• Fluent English and Spanish.
• 5 years + of working experience in a related field with in-depth understanding of the distribution and retail landscape in Spain.
• Team player personality.
• Flexibility and ability to win in a fast-paced environment.
• Ability to work in a global environment and understand structures and roles & responsibilities.
• Good level of presentation, written and verbal communication skills.
• High level of ownership and entrepreneurial spirit.
• Ability to think creatively and develop innovative solutions.

What We Offer
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. We value each unique voice and blend all of our diverse skills to strengthen SharkNinja's innovation every day. We support all associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration.

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