Trade Marketing Manager
hace 4 semanas
Trade Marketing Manager - Spain
We are seeking a highly skilled Trade Marketing Manager to join our EMEA distribution team in Spain. As a key member of our team, you will be responsible for developing and executing a channel-specific Trade Marketing strategy aligned with our overall business objectives.
Key Responsibilities:
- Develop Joint Business Plans with distributors and retailers in close collaboration with Sales.
- Build and maintain excellent relationships with key retail partners to secure best opportunities in-store and online.
- Ensure execution of GTM, product, and communication plans in-store and online in line with our brand positioning.
- Develop creative ideas to drive awareness, engagement, and conversion of consumers with our products in-store and online.
- Manage the budget in close collaboration with Sales to ensure optimal spend.
- Monitor and analyze the performance of promotions, providing insights and recommendations for improvement to key stakeholders.
- Plan and execute Trade Shows, retailer events, and in-store branded space in collaboration with regional hubs and agencies.
- Understand performance of existing POS activations and drive changes where needed.
- Develop and maintain Brand Shops on retailers' websites in accordance with NPD launches.
- Ensure all data, assets, and product information is provided to retailers for product listing in time and in line with launch dates.
- Drive country marketing initiatives to deliver and own the sales out number.
- Manage and coordinate marketing co-op budgets, aligning closely with Account Manager to optimize spend.
Requirements:
- Bachelor's degree in marketing, business, communications, or a related field.
- Fluent English and Spanish.
- 5+ years of working experience in a related field with in-depth understanding of the distribution and retail landscape in Spain.
- Team player personality.
- Flexibility and ability to win in a fast-paced environment.
- Ability to work in a global environment and understand structures and roles & responsibilities.
- Good level of presentation, written, and verbal communication skills.
- High level of ownership and entrepreneurial spirit.
- Ability to think creatively and develop innovative solutions.
About SharkNinja:
We are a global company with over 2,500 unique personalities working together to challenge each other, achieve growth, and create products that wow our customers. We value diversity, equity, and inclusion, and we aim to have equity be a key component of our DNA.
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