Brand Director for Southern Europe Market Expansion

hace 3 días


Barcelona, Barcelona, España Oatly A tiempo completo
Overview

Oatly, a leading oat-based food company, seeks an experienced Brand Director to drive market expansion in Southern Europe. The successful candidate will lead brand strategy, foster local alignment, and propel the Oatly brand beyond conventional limits.

About the Role

This is a unique opportunity to join a dynamic team and make a significant impact on the company's growth. As Brand Director, you will be responsible for leading the brand strategy in Spain, Portugal, and Italy, collaborating with cross-functional teams to develop and execute innovative marketing campaigns.

Key Responsibilities
  • Lead brand strategy development and implementation in Southern Europe
  • Collaborate with the market General Manager to identify strategic opportunities and secure funding
  • Maintain momentum and alignment within the assigned ODMC team (creatives, Project Lead, etc.)
  • Establish and nurture strong relationships with key internal stakeholders (Sustainability, Food Service/OOH, Barista Market Developers, Sales, etc.)
  • Stay updated on local commercial issues and promote brand amplification
Requirements

To succeed in this role, you should have at least 10 years of well-documented experience working in branding and advertising, with a proven track record of driving business decisions. You should also possess excellent analytical and decision-making skills, impeccable creative taste, and the ability to recognize brilliant ideas when you see them.

What We Offer

Oatly offers a competitive salary range of $120,000 - $180,000 per annum, depending on experience, plus a comprehensive benefits package, including health insurance, retirement savings plan, and paid time off. The role is based in Barcelona, and we require native/full professional proficiency in Spanish and English.

Our Culture

We're a norm-breaking company that values diversity and differences. We believe that amazing candidates can sometimes be put off applying if they don't tick every box, so please trust your gut and apply if it feels right. Our mission is to help people upgrade their everyday lives and the health of the planet by making tasteful oat-based food products accessible to a wider audience.



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