Monetization Strategist
hace 5 días
About Us
TyrRewards is a leading company in the field of monetization and partnerships, dedicated to maximizing revenue and user engagement through innovative strategies.
Job Title: Monetization Strategist - Incentive Campaigns Lead
Salary: $90,000 - $110,000 per year (depending on location)
Job Description
We are seeking an experienced and results-driven Monetization Strategist - Incentive Campaigns Lead specializing in incentive-based ad campaigns to support our expansion in Europe and Korea. This role focuses on optimizing offerwall campaigns, driving user engagement, and maximizing revenue.
The ideal candidate will have strong analytical skills, excellent communication abilities, and active relationships with offerwall clients. You'll collaborate with cross-functional teams and key partners to achieve campaign goals, improve monetization strategies, and bring innovation to our processes.
Key Responsibilities
Publisher Relationship Management: Develop and maintain strong relationships with gaming publishers, understanding their needs and helping to implement monetization strategies that maximise revenue for both parties.
Act as the primary point of contact for all publisher-related queries, ensuring timely communication and resolution of issues. Regularly meet with publishers to review performance, provide actionable insights, and suggest optimizations to increase engagement and revenue.
Monetization Strategy and Optimization: Develop and execute strategies to optimise our incentive-based ad campaigns to maximise revenue and user engagement.
Identify and evaluate new monetization opportunities to drive revenue growth and increase user engagement. Analyse and interpret data to identify trends, opportunities, and areas for improvement.
Monitor performance metrics and adjust campaign settings as needed to ensure maximum performance and profitability. Prepare detailed revenue and performance reports for both internal stakeholders and external publisher partners.
Market Research and Industry Trends: Stay up-to-date with industry trends and best practices to continuously improve our monetization strategies and processes.
Required Skills and Qualifications
To be considered for this role, here are the skills we're looking for:
- Bachelor's degree in marketing, business administration, or a related field.
- At least 2-4 years of experience in incentive-based ad monetization and experience in Offerwall/Rewarded Promotion to handle this type of business promotion effectively.
- Account management experience in Affiliate mobile networks/ agencies could also be considered.
- Experienced in managing multiple accounts/clients.
- Strong analytical and problem-solving skills with excellent communication and interpersonal skills.
- Ability to work independently and collaboratively in a fast-paced, dynamic environment.
- Basic knowledge with attributing platforms such as Appsflyer, Adjust and other MMP's
Benefits
We offer a comprehensive benefits package, including health insurance, retirement savings plan, paid time off, and professional development opportunities.
Join Our Team
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