Global CRM Director

hace 5 días

Barcelona, Barcelona, España GALDERMA A tiempo completo
About the Role

We are seeking a highly skilled and experienced Global CRM Director to lead our Sales Force Effectiveness (SFE) strategy and implementation across the globe. As a key member of our team, you will be responsible for driving business growth and improving sales performance through the effective use of our CRM system.

Key Responsibilities
  • Develop and Implement SFE Strategy: Work with Global Business Units (GBUs) and markets to define HCP engagement strategies in CRM, based on adoption ladders and segmentation per GBU/Brand.
  • Drive Change Management: Lead the implementation of SFE strategy and drive change management required to implement this locally with sales and marketing teams.
  • Ensure Consistency and Standardization: Ensure consistency in business inputs and outputs, and how data is entered and organized in the CRM systems.
  • Lead Global Rollout of Standardized CRM Solution: Lead the global rollout of standardized CRM solution (Veeva Core) along with SFE dashboards across markets.
  • Define Key Enhancements to CRM Capability: Work with GBUs, markets, and global stakeholders to define key enhancements to the CRM capability and establish releases for continuous improvements.
  • Define SFE KPIs and Track Sales Performance: In partnership with Global Data & Analytics team, define SFE KPIs and work on continuous enhancement of tracking SFE & Sales KPIs in global dashboards.
  • Automate Key SFE Processes: Lead initiatives that help in automating key SFE processes such as call planning and segmentation & targeting by running RFPs, identifying right vendors, and running global implementations of such solutions.
  • Identify Opportunities for Improvement: Identify opportunities for improving salesforce effectiveness internally and inform solutions to drive field impact; work with regional business unit heads to implement improvements.
Requirements
  • Proven Experience in Sales Analytics and Marketing Analytics: Proven experience in a similar role including marketing analytics, sales analytics, promotion response modeling, ideally in life sciences or B2B environment; consulting experience highly preferred.
  • Business Partnering and Stakeholder Management: Business partnering, stakeholder management, and ability to drive change.
  • Global CRM Implementation Experience: Experience in leading global CRM implementation programs (ideally Veeva CRM).
  • Strong Business Acumen and Analytical Skills: Strong business acumen and ability to translate analytical insights and findings into realistic, actionable recommendations.
  • Initiative and Project Management Skills: Strong initiative and ability to handle multiple vendors, responsibilities, priorities, tasks, and projects simultaneously.
  • Collaboration and Communication Skills: Ability to work collaboratively in a team-based environment and across multiple geographies/cultures.
  • Excellent Communication and Presentation Skills: Excellent oral, written, and presentation skills, with ability to explain complex and technical concepts clearly to a variety of audiences, including senior management.
  • Critical Thinking and Problem-Solving Skills: Critical thinking and problem-solving skills.
  • Capability Building and Execution: Demonstrated experience in capability building, leading to execution in market.
  • Agile Project Management Skills: Demonstrated experience in agile project management/time-management skills.
About Galderma

At Galderma, we are a leading dermatology company that is dedicated to advancing dermatology for every skin story. We are a company that values diversity and inclusion, and we believe that our employees are the key to our success. We offer a competitive compensation package with bonus structure and extended benefit package, as well as a hybrid work culture and opportunities for growth and development.

We are looking for a talented and experienced professional who is passionate about driving business growth and improving sales performance through the effective use of CRM systems. If you are a strategic leader with a proven track record of success in sales analytics and marketing analytics, we encourage you to apply for this exciting opportunity.

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