Brand Strategy Manager for Spanish Market

hace 2 días


Madrid, Madrid, España Allianz A tiempo completo
Job Description

For our Customer & Marketing team, we are seeking a highly motivated Brand Strategy Manager to shape and execute our brand strategy in the Spanish market. This role involves driving brand awareness through high-quality content and developing a cohesive and compelling brand identity.

Key Responsibilities:
  • Develop and implement a comprehensive brand strategy for the Spanish market, aligning with the global purpose and brand principles.
  • Ensure the unique value proposition of the brand is communicated effectively across all touchpoints.
  • Collaborate with creative teams to ensure visual and messaging elements align with the brand strategy.
  • Implement a consistent visual and verbal identity in the Spanish market, connecting with audiences (clients, potential customers, employees, agents, and brokers).
  • Coordinate the implementation of the identity in all Points of Sales together with different suppliers.
  • Develop a Brand Guardian to ensure guidelines are known by all stakeholders and implemented in all communications.
  • Analyze market trends and track Brand KPIs using existing tools.
  • Act as a liaison between different areas within Allianz, including other Customer & Marketing colleagues, Sales, and Product.
Requirements:
  • Previous experience in similar positions (minimum 5 years)
  • Degree in Business Administration, Marketing, Advertising & Public Relations, or similar
  • Excellent relationship and communications skills
  • Spoken and written Spanish and English
Company Overview

Allianz is undergoing transformation, offering a high-performing brand team environment. We foster collaboration and innovation, making us an attractive employer.

Benefits
  • Participate in a team of experts in different Marketing areas, contributing as key pieces
  • Hybrid working model with flexibility and adapted offices
  • Social benefits for lunch and teleworking expenses
  • Specific training in your field of activity and You Learn We Pay program
  • Internal events, such as Oktoberfest, Halloween, or the Christmas Party
  • A Christmas gift card
Salary: €50,000 - €65,000 per year

  • Madrid, Madrid, España Allianz A tiempo completo

    We are seeking a Brand Senior Expert to lead our brand strategy in the Spanish market. This is an exciting opportunity for someone who wants to shape and execute our brand strategy, enhancing our market presence and driving brand awareness through high-quality content.As our Brand Specialist, you will play a pivotal role in developing a cohesive and...

  • Brand Strategy Lead

    hace 4 días


    Madrid, Madrid, España Allianz A tiempo completo

    Are you a seasoned marketing professional looking to shape the future of Allianz in Spain?We are seeking a Brand Senior Expert to spearhead our brand strategy, driving brand awareness and market presence through high-quality content. As part of our Customer & Marketing team, you will play a pivotal role in developing a cohesive and compelling brand identity...


  • Madrid, Madrid, España Allianz A tiempo completo

    About AllianzAllianz is a global leader in the insurance and financial services industry. We are committed to shaping and executing our brand strategy to enhance market presence and drive brand awareness through high-quality content.

  • Brand Strategy Specialist

    hace 4 semanas


    Madrid, Madrid, España Allianz A tiempo completo

    Brand Strategy SpecialistAt Allianz, we are seeking a highly motivated Brand Strategy Specialist to join our Customer & Marketing team. As a key member of our team, you will play a pivotal role in shaping and executing our brand strategy, enhancing our market presence and driving brand awareness through high-quality content.Key Responsibilities:Develop a...


  • Madrid, Madrid, España Allianz A tiempo completo

    We are seeking a Brand Strategy Leader to shape and execute our brand strategy, enhancing our market presence and driving brand awareness through high-quality content.As a Senior Brand Expert, you will play a pivotal role in developing a cohesive and compelling brand identity for Allianz in the Spanish market.Your key responsibilities will include:Land the...

  • Brand Strategy Leader

    hace 4 semanas


    Madrid, Madrid, España Allianz A tiempo completo

    Brand Strategy LeaderWe are seeking a highly motivated Brand Strategy Leader to join our Customer & Marketing team at Allianz. As a key member of our team, you will play a pivotal role in shaping and executing our brand strategy, enhancing our market presence, and driving brand awareness through high-quality content.The ideal candidate will have a strong...

  • Brand Strategy Manager

    hace 4 semanas


    Madrid, Madrid, España Aggregate Industries A tiempo completo

    About Aggregate IndustriesWe're at the heart of construction, committed to building progress and transforming the industry to deliver a more sustainable future for all. As a Brand Manager, you'll drive our brand strategy, create innovative campaigns, and work closely with talented teams across marketing, product, and sales.The OpportunityAs a key member of...


  • Madrid, Madrid, España Hangry A tiempo completo

    About HangryHangry is a pioneering platform that offers a unique blend of product sampling, retail, and media to rideshare passengers in Europe. With a strong presence in major European cities, Hangry is poised to become the leading in-car service provider for the autonomous economy in the DACH Market, the Middle East, France, and the UK.About the RoleWe are...

  • Brand Strategy Executive

    hace 4 semanas


    Madrid, Madrid, España Allianz A tiempo completo

    About the Role:We are seeking a highly motivated and experienced Brand Strategy Executive to join our Customer & Marketing team at Allianz. As a key member of our brand team, you will play a pivotal role in shaping and executing our brand strategy, enhancing our market presence and driving brand awareness through high-quality content.Key...

  • Brand Strategy Specialist

    hace 4 semanas


    Madrid, Madrid, España Allianz A tiempo completo

    Job Title: Brand Strategy SpecialistAbout the Role:We are seeking a highly motivated Brand Strategy Specialist to join our Customer & Marketing team at Allianz. As a key member of our team, you will play a pivotal role in shaping and executing our brand strategy, enhancing our market presence, and driving brand awareness through high-quality content.Key...

  • Brand Senior Expert

    hace 3 semanas


    Madrid, Madrid, España Allianz A tiempo completo

    Job Title: Brand Senior ExpertAbout the Role:We are seeking a Senior Brand Expert to play a pivotal role in developing a cohesive and compelling brand identity for Allianz in the Spanish market. As our Brand Senior Expert, you will be responsible for shaping and executing our brand strategy, enhancing market presence and driving brand awareness through...


  • Madrid, Madrid, España Samboat - Nautic Manager A tiempo completo

    About Nautic Manager, a SaaS solution for boat rental companies and startups.As Market Development Manager for Nautic Manager in Italy, you will lead the commercial strategy and develop the client portfolio.Key responsibilities include:Managing the entire sales cycle from prospecting to closing dealsOverseeing product development phases and managing the...


  • Madrid, Madrid, España Hangry A tiempo completo

    About HangryRideshare is an untapped marketing and distribution opportunity. Hangry is the only platform that offers product sampling, retail and media to rideshare passengers in Europe. With a strong presence in major European cities, Hangry will have more points of sale than traditional supermarket chains in the long term. Short term, Hangry will leverage...


  • Madrid, Madrid, España Hangry A tiempo completo

    About HangryHangry is a leading in-car service provider for the autonomous economy in Europe, offering product sampling, retail, and media to rideshare passengers. With a presence in major European cities, Hangry has more points of sale than traditional supermarket chains in the short term.About the RoleWe are seeking a self-motivated Brand Partnerships...


  • Madrid, Madrid, España Ig Group Limited A tiempo completo

    About the RoleWe are seeking an experienced and dynamic Marketing Executive to support our marketing efforts in the Spanish market. As a key member of our team, you will be responsible for developing and executing comprehensive marketing plans to drive brand awareness, differentiation, customer acquisition, and retention in the Spanish market.Key...


  • Madrid, Madrid, España Signaturit A tiempo completo

    About SignaturitSignaturit Group is a pioneering company that revolutionizes the way businesses operate through secure digital transactions. With over 250,000 customers in more than 40 countries, we provide cutting-edge electronic signature and digital identification solutions, enabling users to sign over 78 million documents digitally.We are eIDAS certified...


  • Madrid, Madrid, España Factorial Hr A tiempo completo

    Role OverviewAt Factorial, we are looking for a Business Development Manager Partnerships to help us expand our presence in the Spanish market. As a key member of our team, you will be responsible for defining and executing a commercial strategy that drives growth and revenue.Key ResponsibilitiesDevelop and maintain business relationships with partners and...


  • Madrid, Madrid, España Hangry A tiempo completo

    About HangryRideshare is an emerging marketing and distribution opportunity. Hangry is the only platform that offers product sampling, retail, and media to rideshare passengers in Europe. In the short term, Hangry will have more points of sale than traditional supermarket chains with a presence in major European cities. In the long term, we will leverage our...


  • Madrid, Madrid, España Factorial Hr A tiempo completo

    Job Title: Business Partner Manager Spanish MarketLocation: RemoteWe are looking for a motivated and experienced Business Partner Manager to join our team in the Spanish market. As a Business Partner Manager, you will be responsible for defining the marketing and commercial strategy together with the Market Area Manager/BU Manager.Key...


  • Madrid, Madrid, España Jti A tiempo completo

    At JTI, we strive to create a diverse and inclusive work environment where everyone feels valued and empowered. With a global presence of over 46,000 people from diverse backgrounds, we're committed to fostering an atmosphere of growth and belonging.Our employees enjoy a high level of job satisfaction, with 83% feeling happy working at JTI. We're looking for...