Strategic Omnichannel Marketing Lead

hace 1 mes


Córdoba, Córdoba, España Viseven A tiempo completo

At Viseven Group, an international IT company specializing in interactive content and cloud-based solutions for global pharmaceutical companies, we are constantly growing and self-developing. Our unique developments and approaches are actively used in over 30 countries worldwide. We represent our solutions at major industry events in top-tier cities such as Barcelona, Philadelphia, and London.

We have a rapidly expanding team of over 500 highly-skilled tech- and non-technical experts working together across 8 offices: Kyiv, Zhytomyr, and Vynnytsia (Ukraine), Tallinn (Estonia), Saint John (Canada), and Bridgewater, NJ (USA).

About the Role

We are seeking a Senior Marketing Automation Specialist to lead Omnichannel projects or the Omnichannel section of projects within a cross-functional team. As a key member, you will be responsible for providing expert guidance on all aspects of Omnichannel and digital marketing.

Your primary duties will include:

  • Leveraging your expertise to consult and advise on Omnichannel and digital marketing strategies.
  • Leading Omnichannel projects or sections of projects, collaborating closely with cross-functional teams.
  • Helping colleagues develop proposals for clients.
  • Working within Marketing Automation platforms and similar tools to design and construct Customer Journeys.
  • Building, executing, and monitoring digital campaigns to ensure optimal outcomes.
  • Collaborating with Campaign managers to streamline workflow and enhance campaign effectiveness.
  • Maintaining vigilance over marketing campaigns to detect bugs and errors promptly.
  • Preparation of initial reports detailing campaign results.
Qualifications

To excel in this role, you will require:

  • A minimum of 5 years of experience in digital marketing.
  • Strong knowledge of email marketing.
  • Expertise in other communication channels, including SMS, messengers, webinars, etc.
  • Experience working with enterprise-level Marketing Automation platforms (Salesforce marketing cloud, Adobe Campaign, Marketo, Oracle Eloqua or similar).
  • Understanding of digital marketing tools and services integration (API, databases).
  • Solid understanding of the Microsoft Office Suite (PowerPoint, Excel).
  • Excellent communication and customer-oriented skills.
  • A proactive mindset and desire to continuously learn and develop.
  • The ability to work collaboratively and maintain a collaborative work environment.
  • A high level of autonomy in project work.
  • Fluent English speaking and writing skills.
About Us

We value our team members as essential contributors to our success, so we empower them to share their vision and reward passion with competitive compensation, regular performance reviews, and exceptional benefits.

Our offering includes:

  • Competitive compensation with salary reviews.
  • Passionate experienced team, friendly atmosphere.
  • Professional and career growth opportunities.
  • Paid time off - 18 business days per year (20 business days after 2 years of cooperation).
  • Non-documented sick leave - 4 business days per year.

Salary Range: $120,000 - $180,000 annually.



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