Dental Marketing Automation Specialist
hace 3 días
About Straumann
Headquartered in Basel, Straumann is a global leader in implant and restorative dentistry and oral tissue regeneration. With a history of pioneering innovations, we have shaped the industry through our commitment to advancing dental care. Our agile company culture fosters collaboration and inspires growth among passionate professionals who strive to make a lasting impact.
Job Purpose
The Dental Marketing Automation Specialist plays a vital role in ensuring the success of our email marketing campaigns by leveraging our company-wide marketing automation solution. Located in our global Headquarters in Basel, with a bespoke position in Madrid, Spain, this individual will work closely with designers, developers, and project managers to execute revenue-driven campaigns that drive business growth.
Main Responsibilities
- Develop and execute strategic email marketing campaigns, including promotional campaigns, newsletters, drip campaigns, and automated email campaigns to support various marketing initiatives.
- Create and manage email marketing templates, workflows, and triggers to automate email campaigns and lead nurturing programs.
- Support the management, development, and maintenance of the marketing automation platform, ensuring seamless integration with other marketing tools and systems.
- Conduct A/B testing and optimization of email campaigns to improve open rates, click-through rates, and conversion rates.
- Monitor and analyze campaign performance metrics based on data-driven insights, including engagement rates, conversion rates, and ROI.
- Be an expert throughout the entire customer data value chain from data capture, storage, processing, segmentation, activation, and visualization.
Salary
Our estimated salary for this position is €60,000 per year, depending on experience and qualifications. This figure reflects the requirements of the job, the location, and the level of expertise expected. We ensure competitive compensation to attract top talent while staying true to our company values.
Benefits
We offer a comprehensive benefits package, including access to ongoing training and development opportunities, health insurance, and a flexible work environment that supports work-life balance. Our employees enjoy a dynamic and inclusive workplace where they can grow professionally and personally.
Why Join Straumann?
Becoming part of our team means joining a community of innovators who are shaping the future of dentistry. You will have the opportunity to contribute to groundbreaking projects, collaborate with talented professionals, and develop your skills in a fast-paced and dynamic environment. If you are passionate about marketing and committed to excellence, we encourage you to explore this exciting career opportunity.
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