Product Marketing Strategist
hace 4 semanas
Canonical is seeking a Product Marketing Lead to join our team. As a key member of our marketing organization, you will be responsible for developing and executing marketing strategies that drive business growth and customer engagement.
Key Responsibilities- Lead a team of product marketing managers to develop and execute marketing plans that align with business objectives
- Develop compelling messaging and positioning that emphasizes business value and connects with target audiences
- Prioritize and orchestrate team activities to maximize pipeline generation and individual product growth
- Conceive and execute customer base communications and marketing programs to acquire new users, upsell, and cross-sell into our large customer base
- Collaborate with data science teams to utilize data and insights to create and improve strategies that drive traffic to our content and optimize marketing funnels
- Monitor the competitive landscape to define a portfolio and product positioning that differentiates Canonical
- Ability to think strategically about complex issues, leading to thoughtful recommendations and action plans
- Exceptional interpersonal skills and aptitude for forging trusting relationships across diverse, cross-functional teams
- Conversant in go-to-market strategies and methodologies
- Skilled in leading presentations and discussions with industry analysts, business, technical, and sales stakeholders
- Excellent verbal and written communication skills, strong content marketer
- Proven ability to prioritize and differentiate what matters from the noise, meeting deadlines without sacrificing quality
- Growth mindset - someone who is not afraid to think big and take on risk
Canonical is a pioneering tech firm that is at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT, and the cloud, we are changing the world on a daily basis. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence - in order to succeed, we need to be the best at what we do.
Canonical has been a remote-first company since its inception in 2004. Work at Canonical is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game. Canonical provides a unique window into the world of 21st-century digital business.
Canonical is an equal opportunity employer.
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