Content Marketing Strategist
hace 3 días
Virtuagym is seeking a seasoned Content Marketing professional to lead our marketing efforts and shape the voice of our brand in the fitness technology space.
About the RoleThis is a unique opportunity to join a remote-friendly company that offers flexibility and a beautiful rooftop terrace in Amsterdam. As our Head of Content Marketing, you will be responsible for developing and executing a comprehensive product marketing and content strategy that drives engagement, lead generation, and customer retention.
Key Responsibilities- Develop and execute a content strategy that aligns with our business objectives and resonates with our target audience.
- Lead a content team and mentor them to create high-quality output that meets our brand voice and business goals.
- Manage PR initiatives, including media outreach, press releases, and building relationships with key industry influencers.
- Collaborate with cross-functional teams to gather insights, align messaging, and ensure content addresses business needs.
- Monitor and analyze the performance of content and PR initiatives, making data-driven adjustments as needed.
- Proven experience in content marketing, public relations, or communications, with a track record of both strategic thinking and hands-on execution.
- Excellent writing, editing, and communication skills, with a keen eye for detail.
- Strong project management skills, with the ability to prioritize tasks, manage multiple initiatives simultaneously, and meet deadlines.
- Native in either Dutch or German, along with excellent written and spoken communication skills in English.
Virtuagym offers a dynamic and remote-friendly work environment, a beautiful rooftop terrace in Amsterdam, and the opportunity to shape the voice of our brand in the fitness technology space.
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