Digital Content Strategist
hace 3 días
We're a denim-driven company that's passionate about innovation and progress. Our DNA is rooted in creativity, curiosity, and care for people and the planet.
Job DescriptionWe're seeking a highly organized and detail-oriented Digital Content Manager to lead our webshop content strategy across all territories and devices. As a key member of our team, you'll be responsible for planning, trading, and executing the digital content plan to elevate the G-Star experience and maximize digital performance.
Key Responsibilities- Develop and implement a global and regional content strategy that aligns with brand objectives and market performance.
- Lead a remote team of 5 and ensure high levels of site hygiene are maintained.
- Collaborate with Marketing to create compelling narratives through our Stories article platform.
- Integrate storytelling elements throughout our website to captivate and inspire customers, driving brand loyalty, search volume, and conversion.
- Analyze campaign and content performance using various tools and identify opportunities for optimization.
- Strong communication skills and ability to use remote collaboration tools and technologies.
- Experience in managing a team and driving projects from concept to completion.
- Ability to work closely with stakeholders, including Brand Marketing, Design, UX, CRO, and Product teams.
As a Digital Content Manager at G-Star Raw, you'll have the opportunity to work with a talented team, drive innovation, and make a meaningful impact on our brand's digital presence.
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