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Digital Content Manager
hace 2 meses
G-Star is seeking a highly skilled Digital Content Manager to lead our content strategy and drive digital performance. As a key member of our team, you will be responsible for managing the content on our webshop across all territories and devices.
Key Responsibilities- Develop and execute digital content plans to elevate the G-Star experience and maximize digital performance.
- Lead a team of 5 digital content professionals and drive projects from concept to completion.
- Collaborate with Marketing, Design, UX, CRO, and Product teams to deliver a consistent brand experience.
- Ensure timely and accurate go-live of new products and maintenance of existing products and categories.
- Develop brand and product storytelling initiatives through our Stories article platform.
- Report on campaign and content performance using various tools and optimize the experience.
- 3-5 years of relevant e-commerce experience in Apparel, Fashion, and/or Retail Industry.
- Strong experience in managing content of an e-commerce platform on a daily basis.
- Knowledge of Amplience, Hybris CMS, and/or HTML is an advantage.
- A working understanding of technical SEO.
- A demonstrated affinity with Apparel and Fashion.
- Ability to generate e-commerce trends and performance reports with Google Analytics (or similar analytics tools).
- Ability to work independently as well as in an (international) team structure.
- Competitive salary.
- Clothing budget to showcase your personal style while representing G-Star RAW.
- Discounts on private medical insurance.
- Flexibility to work from home, promoting a healthy work-life balance.
- Free access to leading learning and development platforms like Udemy and Goodhabitz.
- Additional perks and benefits available beyond the listed ones.