Global Product Marketing Strategist

hace 23 horas


Barcelona, Barcelona, España Adp A tiempo completo
Product Marketing Lead Opportunity

We are seeking an experienced Global Product Marketing Strategist to join our team at ADP. As a key member of our product marketing organization, you will play a critical role in driving the success of our Human Capital Management (HCM) products.

About the Role

This is an exciting opportunity for a seasoned marketer to leverage their expertise in developing and executing global product marketing strategies that drive business growth, increase customer engagement, and enhance our competitive position in the market.

Key Responsibilities:
  • Leverage your deep understanding of the HCM industry and market trends to develop compelling product value propositions that resonate with our target audience.
  • Lead cross-functional teams to create and execute global product launch plans that meet or exceed sales targets and drive customer adoption.
  • Partner with product management and sales teams to develop go-to-market strategies that maximize revenue growth and minimize market risk.
  • Develop and maintain metrics and documentation to track and analyze product performance, identify areas for improvement, and inform future product development.
  • Serve as a subject matter expert on HCM industry trends, regulatory issues, and competitor analysis to inform product positioning and marketing strategies.
Requirements and Qualifications:
  • Bachelor's degree or equivalent in education and work experience.
  • A minimum of 10-15 years of experience in marketing or product marketing roles, with a strong focus on HCM and/or SaaS/cloud-based solutions.
  • Proven leadership experience, preferably managing international teams and developing strategic partnerships with sales, product management, and other stakeholders.
  • Fluent Spanish and English language skills.
About ADP

ADP is a leading provider of human capital management solutions that help employers manage payroll, benefits, talent, and compliance globally. Our vision is to be the most trusted partner in the world for workforce management solutions.

We estimate this role will have an annual salary of approximately $145,000 - $175,000 based on national averages and industry standards for a similar position in the United States. However, actual salaries may vary based on factors such as location, experience, and performance.



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