Global Performance Marketing Strategist
hace 1 mes
**Job Title:** Global Performance Marketing Strategist
**About the Role:
Opera Software is seeking a highly skilled Global Performance Marketing Strategist to join our Mobile performance marketing team. As a key member of our team, you will be responsible for building and managing user acquisition campaigns across various channels, including Google Ads, Apple Search Ads, Facebook & TikTok Ads.
**Responsibilities:**
- Build and manage user acquisition campaigns across various channels, including Google Ads, Apple Search Ads, Facebook & TikTok Ads.
- Analyze and report campaign performance regularly and optimize towards performance KPIs.
- Ideate new concepts and run AB tests to identify potential opportunities for scaling user growth through online channels.
- Create quality ad content tailored to each market and in-line with brand guidelines.
- Monitor and manage ad spend to ensure campaign spend is allocated efficiently within set budgets.
- Work closely with the creative team and elaborate on creative briefs to ensure all creative assets are up-to-date and are refreshed regularly.
- Collaborate with various marketing and product teams for coordinated campaigns and promoting feature updates.
- Stay informed about industry trends, platform updates, and best practices in performance marketing to drive innovation and results.
**Requirements:**
- Previous experience in Performance marketing or quantitative marketing roles.
- Experience with Advertising platforms (Google Ads, Facebook Ads, etc) and measurement & analytical tools (such as Google Analytics, AppsFlyer, Looker etc).
- Strong understanding of performance marketing, branding and copywriting.
- Strong creative thinking and problem-solving skills with the ability to develop out-of-the-box ad concepts that drive results.
- A good understanding of international markets - Exhibit a high degree of creativity to support the ideation of marketing campaigns that appeal to users in various countries.
- Ability to work with spreadsheets/numbers to analyze ad performance, identify trends and ability to create well-structured and understandable reports.
- Efficient time management and critical thinking skills.
- Fluency in English is a must (able to write and speak fluently and idiomatically).
**What We Offer:**
- Huge scale - small, independent teams.
- You will work surrounded by supportive colleagues and in a flat organizational structure with short decision-making processes that boost your creativity and drive.
- Cooperation with hard-working, experienced people will help you introduce ideas and continuously improve your work.
**Salary:** $80,000 - $110,000 per year, depending on location and experience.
**Diversity and Inclusion:** At Opera diversity and inclusion are central to our values. We recognize that being diverse and inclusive makes us stronger as a business. Our aim is to attract, recruit and retain people who reflect the diverse nature of our business, clients, and communities regardless of nationality, ethnicity, faith, belief, sexual orientation, gender identity, social background, age, and disability.
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