Marketing Specialist: B2B Demand Generation Strategist

hace 4 semanas


Barcelona, Barcelona, España Qoria A tiempo completo
Marketing Specialist: B2B Demand Generation Strategist

**Job Summary**

We are seeking a skilled Marketing Specialist to lead our B2B demand generation efforts in EMEA and LATAM. As a key member of our global marketing team, you will develop and implement a marketing strategy that engages our audience and drives international school adoption.

**Key Responsibilities**

* Develop a narrative strategy to guide our marketing efforts and connect with our audience in meaningful ways
* Create and manage high-quality content, including webinars, social media posts, blog articles, and email campaigns, tailored to engage users at different stages of their journey
* Plan and execute demand generation campaigns to attract, engage, and convert our target audience
* Analyze and report on marketing effectiveness, at every stage of the sales funnel, using data to make informed adjustments

**Requirements**

* Strong writing skills
* At least 3 years experience in creative, demand generation marketing
* Strong understanding of digital marketing channels and tools
* Excellent communication skills in Spanish and English
* Ability to analyze data and derive actionable insights
* Creative and strategic thinking
* Self-motivated and team-oriented

**What We Offer**

* Great culture - friendly and emphasizes both teamwork and fun
* Flexible working hours - and there are possibilities to work from home
* Interesting challenges in a fast-growing technology company for you to grind your skills
* Competitive salary range
* Private Health Insurance
* In-house training and team building events
* A modern and fully equipped office headquarters in Barcelona city center
* Daily fruit and beverages supply
* 23 days of holidays per year
* Half day off on your b'day

**Why Qoria?**

We are a purpose-driven business, operating under the 'Linewize' brand in North America and Asia Pacific, under the 'Smoothwall' brand in the UK, and under the 'Qoria' brand in EMEA. Our solutions are utilized by schools, school districts, and their parental communities to protect children from seeing harmful content online, to identify children at risk based on their digital behaviors, and to ensure teachers maintain focus and safe learning in the digital classroom. 27k schools and 6 million parents depend on our solutions to keep 23 million children safe in 100+ countries around the world.

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