Digital Marketing Strategist: B2B Demand Generation Specialist
hace 4 semanas
**Mission-Driven Marketing Role**
We're seeking a skilled Marketing Specialist to join our team at Qoria, a global leader in child digital safety technology and services. As a B2B Demand Generation Marketing Specialist, you'll play a crucial role in helping us attract international schools in EMEA and LATAM.
**Key Responsibilities:**
- Craft and refine a narrative strategy to guide our marketing efforts, ensuring we connect with our audience in meaningful ways
- Create and manage high-quality content, including webinars, social media posts, blog articles, and email campaigns, tailored to engage users at different stages of their journey
- Plan and execute demand generation campaigns to attract, engage, and convert our target audience
- Analyze and report on marketing effectiveness, at every stage of the sales funnel, using data to make informed adjustments
**Requirements:**
- Strong writing skills
- At least 3 years experience in creative, demand generation marketing
- Strong understanding of digital marketing channels and tools
- Excellent communication skills in Spanish and English
- Ability to analyze data and derive actionable insights
- Creative and strategic thinking
- Self-motivated and team-oriented
**Why Qoria?**
We're a purpose-driven business, operating under the 'Linewize' brand in North America and Asia Pacific, under the 'Smoothwall' brand in the UK, and under the 'Qoria' brand in EMEA. Our solutions are utilized by schools, school districts, and their parental communities to protect children from seeing harmful content online, to identify children at risk based on their digital behaviors, and to ensure teachers maintain focus and safe learning in the digital classroom.
Join us in our mission to keep children safe online and contribute to a global impact.
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