Digital Analytics Marketing Lead
hace 3 semanas
Job Overview: Indicia Worldwide is seeking a skilled Digital Analytics Marketing Lead to join our team. As a global data and technology led marketing agency, we work with some of the world's biggest brands.
About Us: Our company has a rich heritage from various industries, bringing these disciplines together to support global brands with their omnichannel marketing activation needs.
The Role: We are looking for a Digital Analytics Manager who will be responsible for providing an excellent and personalized service to clients across Europe. This role will involve managing Google Analytics, Google Tag Manager, and Paid Platforms tagging.
Key Responsibilities:
- Google Analytics Management: Configuration and maintenance of multiple GA properties across markets to ensure consistent and accurate tracking.
- Google Tag Manager: Development and implementation of clear and consistent tagging strategies to improve reporting capabilities and deliver new insights.
- Paid Platforms Tagging: Ensuring correct tagging for each new campaign launch across markets is set up across all channels such as Google Ads, Meta, and LinkedIn.
- Reporting: Working with stakeholders to understand reporting requirements and briefing into the BI team for the creation of automated dashboards.
Requirements:
- Bachelor's degree in Marketing or related field.
- Minimum 2 years of experience in digital analytics or marketing.
- Strong knowledge of Google Analytics, Google Tag Manager, and Paid Platforms.
- Excellent communication and stakeholder management skills.
What We Offer:
- Competitive salary: £45,000 - £55,000 per annum.
- 25 days holiday + bank holidays + 1 day for your birthday.
- Life assurance.
- Health insurance.
- Enhanced parental leave.
- Automatic enrolment into the pension scheme upon start date.
- Reward Gateway.
- Annual leave purchase scheme.
- Seasonal ticket travel loan.
- Cycle-to-work scheme.
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